The Thinking Behind It

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Reivindicar

Every business decision looks obvious in hindsight. The thinking behind it rarely is.

The Thinking Behind It with Lisa Macqueen takes you inside the real decisions, challenges and strategies behind building, scaling and leading a successful business.

Hosted by Lisa Macqueen, eight-figure business owner, CEO of Cleancorp and experienced business coach, this podcast goes beyond the success stories to uncover what it really takes to grow a profitable, sustainable business.

Having scaled Cleancorp from a $700K operation into an eight-figure national business employing approximately 900 people, Lisa brings real-world experience, straight-talking advice and a deep understanding of the challenges business owners face.

Through candid conversations with entrepreneurs, business leaders and industry experts, alongside Lisa's own insights and lessons from the frontline of business, each episode explores the thinking behind the decisions that matter.

From business growth and leadership to building high-performing teams, improving profitability, navigating challenges and stepping out of the day-to-day operations, this is about working smarter, leading better and building a business that works for you.

No fluff. No highlight reels. Just real business lessons, honest insights and the thinking behind success.