ABOUT THIS PODCAST 🔗
The #1 podcast for founders, operators, and investors in B2B tech. Tune in every week to hear Sam Jacobs, AJ Bruno and Asad Zaman discuss and debate the trends, news, and developments impacting the B2B tech world. Enjoy the hot takes, strong opinions, and dry humor.
Update frequency:
semiweekly
Average audio length:
48 minutes
English
United States
289 episodes
since April 16, 2023
episodic
AUDIENCE OF THIS PODCAST 🔗
~93.98% of listeners are from United States.
🇺🇸
US
93.98%
🇵🇭
PH
3.24%
🇬🇧
GB
0.92%
🇮🇪
IE
0.92%
🇩🇰
DK
0.46%
🇹🇼
TW
0.46%
Others
0.02%
* Data source: directly measured on Listen Notes. real-time
LATEST EPISODE 🔗
Peter Walker, Head of Insights at OpenRouter, joins Sam Jacobs, AJ Bruno, and Asad Zaman with a view few people have: 210 trillion tokens a week flowing across 600 AI models, from Anthropic and OpenAI to dozens of open weight inference providers. Topics include Peter's move from Carta to OpenRouter…
PREVIOUS EPISODES 🔗
More marketing spend doesn't always mean more growth. And having the right people doesn't necessarily mean you have the right structure.
As customer acquisition costs rise and traditional B2B channels become increasingly competitive, companies need to rethink how they approach performance marketin…
Before today's conversation, Sam, AJ and Asad share a few words in memory of Adam Robinson.
Rajeev Dham, Managing Director at Sapphire Ventures (a $10 billion venture firm), joins Sam Jacobs, AJ Bruno, and Asad Zaman to make sense of the recent tech selloff and what it means for AI investing. Topi…
AI has transformed software engineering. It's changing nearly every knowledge-based profession.
So why hasn't sales changed at the same pace?
Dan Lee, Co-Founder and CEO of Nooks, is building what he believes will power the next generation of go-to-market teams: AI agents and revenue infrastructu…
Geoffrey Moore, author of Crossing the Chasm (over 1 million copies sold) and Zone to Win, and an advisor to the CEOs of Microsoft, Salesforce, and Cisco, joins Sam Jacobs, AJ Bruno, and Asad Zaman for a first appearance on Topline. Topics include whether agentic AI has crossed the chasm, why there…
Marcos Rivera, Founder and CEO of Pricing I/O, has grown his solo consultancy into a team of pricing experts serving B2B SaaS companies. But building a specialized business came with a major challenge: finding people who could do more than understand pricing—they needed to connect customer value, b…
John McMahon, a five-time public company CRO whose team at PTC created MEDDIC, joins Sam Jacobs, AJ Bruno, and Asad Zaman on building enterprise sales teams that last. Topics include the PTC lineage that has produced over 100 CROs, including OpenAI's Dali Rajic, why he hires on characteristics over…
Russ Mikowski, CEO of SurePeople and longtime revenue leader in tech, never planned to become a CEO. Recruited to lead a 10-year-old company into its next stage of growth, he faced technical debt, an unfocused ideal customer profile (ICP), and the challenge of turning the company's potential into a…
Michael Walrath, CEO of Yext, is back on Topline to explain how Yext went from breakeven to 31% EBITDA margins on an 80% gross margin business, after halving its headcount and using its balance sheet to buy back roughly 35% of every share it ever issued. He joins Sam Jacobs, AJ Bruno, and Asad Zama…
When Rick Smolen stepped into the CRO role at ShipHero, he took on responsibility for the entire customer lifecycle, from marketing and partnerships to customer success and support.
With a background primarily in sales, he had to learn how to lead functions outside his expertise without needing t…
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