À PROPOS DE CE PODCAST 🔗
All about Digital Marketing and Digital Marketing Analytics. The Driver is Jorge Cunha see more in https://linkedin.com/in/jorgecunha
Animateurs :
Fréquence de mise à jour:
every 20 days
Durée audio moyenne:
35 minutes
Entretiens avec des invités
Anglais
Royaume-Uni
84 épisodes
depuis 31 octobre 2019
episodic
DERNIER ÉPISODE 🔗
💡 Imagine you're in a café, sitting at the next table, overhearing two people in a passionate conversation. That's how we want you to feel with every episode.
Jorge Cunha and Julien Coquet talk about the changing role of analytics in the age of AI, with a strong focus on where LLMs help, where th…
RECHERCHER LES ÉPISODES PASSÉS
Rechercher les épisodes précédents de Analytics Friday.
ÉPISODES PRÉCÉDENTS 🔗
💡 Imagine you're in a café, sitting at the next table, overhearing two people in a passionate conversation. That's how we want you to feel with every episode.
Discover why human insight remains vital as AI takes over operational tasks, and how brands can leverage behavioural science principles to …
💡 Imagine you're in a café, sitting at the next table, overhearing two people in a passionate conversation. That's how we want you to feel with every episode.
In this episode of Podcast Analytics Friday, Jorge Cunha speaks with Jeff Sauer, co-founder and CEO of Measure U, about how AI is changing m…
💡 Imagine you're in a café, sitting at the next table, overhearing two people in a passionate conversation. That's how we want you to feel with every episode.
This episode explores why human-centred innovation is essential amid the rush to adopt AI, showing how businesses can leverage technology w…
💡 Imagine you're in a café, sitting at the next table, overhearing two people in a passionate conversation. That's how we want you to feel with every episode.
In this episode, Corey explains how marketers can measure brand creativity and link it directly to financial results.
For marketers, proving…
💡 Imagine you're in a café, sitting at the next table, overhearing two people in a passionate conversation. That's how we want you to feel with every episode.
Turn AI into a strategic partner, not a costly experiment.
In this episode of Analytics Friday, we sit down with Marco Giordano, a data expe…
In this episode, Jorge Cunha hosts Steen Rasmussen, a renowned analytics leader. They discuss the evolving landscape of analytics, emphasising the importance of aligning data with business objectives rather than focusing solely on technical metrics such as click-through rates.
Steen highlights the…
In this episode, Lena, a seasoned data analytics expert, discusses the transformative impact of AI on analytics, emphasising the need for human judgment to interpret insights and make strategic decisions. While AI democratizes data analysis, it cannot replace the expertise and context that humans p…
Join Terry Seitz, a marketing veteran, as he reveals how AI is reshaping marketing and business valuation. Discover how modern attribution models measure true campaign impact beyond vanity metrics. Learn why strong brands thrive in crises and how AI-driven insights personalise experiences efficient…
Unlock the key to effective marketing planning with PR SMITH (Paul Smith), the creator of the SOSTAC® framework. If you find complicated, overwhelming strategies frustrating and ineffective, this episode offers a straightforward, proven model that has revolutionised marketing approaches for thousan…
Avertissement: Le podcast et les illustrations intégrés sur cette page proviennent de Jorge Cunha, qui est la propriété de son propriétaire et n'est ni affilié ni approuvé par Listen Notes, Inc.
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