ABOUT THIS PODCAST 🔗

Update frequency:
every 11 days
Average audio length:
26 minutes
Guest interviews
Has sponsors
English
United Kingdom
162 episodes
since Nov. 24, 2020
episodic

LATEST EPISODE 🔗

Wondering what entering the DBA Design Effectiveness Awards really takes? This episode breaks it down with real numbers and realistic time commitments, so you can decide without guesswork.Key topics covered 2027 entry fees, member free entry, and early bird payment saving (pay by 23 Oct, submit by…

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Win Better Clients Using Effectiveness AwardsEvery autumn, Charlotte gets the same question: should you enter the DBA Design Effectiveness Awards, and what do you actually get out of it? The honest truth: if you win and then wait for new clients to appear, very little happens. The real value is in …
## Nadine NetheryCustomer experience and retention strategist Nadine Nethery shares how she evolved from copywriting into connecting the full customer journey, so business owners stop chasing leads and start maximising ROI from the customers they already have. We dig into what a strategic audience …
Why do so many LinkedIn outreach campaigns fail even when the brief sounds “perfect”? This episode breaks down a surprising pattern found after building seven prospect lists for seven very different businesses, and discovering none could be built from the initial description alone. The good news: e…
In this episode of the Authority Builder podcast, Charlotte breaks down the two AI prompts inside LinkedIn Lead Liftoff Lite that remove the biggest blockers in LinkedIn outreach: targeting the right people and knowing what to say.You will learn how one prompt creates a Sales Navigator “recipe” so …
Over the past six months, Charlotte has been asked the same question again and again: can you teach the LinkedIn Lead Liftoff system, not just build it for people? This episode explains why she is finally saying yes, and what the new DIY option is designed to do.You will hear the thinking behind tu…
If your work arrives in unpredictable bursts, this episode shows why you may not have a visibility problem, but a pipeline problem. You will learn how a simple, consistent LinkedIn outreach system can create inbound enquiries from ideal-fit clients, without daily posting or chasing the algorithm.We…
Natalie Daley joins the Authority Builder podcast to explain how experienced coaches and service pros can create “everyday demand” so weekly sales become normal, not dependent on make-or-break launches. We unpack what daily demand looks like in practice, why you can never outgrow your reputation, a…
In this episode of the Authority Builder Podcast, marketing and scaling expert Kirsten Roldan shares how she built a seven-figure business with an email-first strategy, without relying on social media. We unpack why email creates more peace, consistency, and profit, especially for service providers…
Sandra Booker, founder of Sidekick COO and Creative Scale Society, shares how she went from 60-hour weeks as the “single point of failure” to building an AI-powered advisory board that helps her make decisions faster and execute with less friction. Sandra explains how she uses Claude (including “cu…
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