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Think who the audience for your content is likely to be. If your video has, say, a car and a dog in it, then make sure you’ve built a relationship with car enthusiasts and dog lovers prior to release. Find out who runs the forums and popular social media accounts in these communities, and target th…
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Jack Harries, Richard Herd and Chris Howard share the golden rules of creating a successful, factual YouTube channel.
Long gone are the days when YouTube was just babies, cats and people falling over. Brands, broadcasters and native YouTubers are embracing the platform like never before - resultin…
YouTube is at the forefront of platforms for video bloggers (vloggers or “kids sitting in their rooms talking”) and the epicentre of much sought-after viral videos. It is home to curated content from partners that include the BBC, Channel 4, HBO, countless music labels and many others.
With all th…
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