关于这个播客 🔗
PR Explored, my PR podcast, where I interview those I trust and respect about topics related to public relations and communications.
We take a deeper dive into public relations topics with some of the brightest folks in the business. The show is my opportunity to discuss the questions on our minds about the work of PR pros today, as well as industry trends.
最新一集 🔗
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, welcomes Crystal Borde, a vice president at Vanguard Communications and past president of PRSA’s National Capital Chapter, about her PRSA ICON session on crisis communications.
Borde explains how social me...
以前的节目 🔗
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, welcomes Jen Elting, senior manager of strategic partnerships and media relations at the Northeast Ohio Regional Sewer District, to discuss her upcoming PRSA ICON session, “Stop Feeding the Zombies: A Stra...
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews Wikipedia consultant and ghostwriter Jonathan Rick about how Wikipedia works and why it matters for PR.
Rick explains that Wikipedia reflects what reliable mainstream media has reported, not “t...
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, welcomes conversion rate optimization specialist and website consultant/copywriter Gill Andrews, who shares her work helping service providers and SaaS optimize websites and teaching through content, books...
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews guest Gina Rau about B2B PR and comms from an in-house perspective.
Rau recounts her “bowl of spaghetti” career across B2C and B2B, agency and in-house roles, and argues that broad experience h...
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer interviews her guest B2B growth strategist Gina Tobasso about why manufacturers and other B2B companies should treat marketing as a continuous process, especially amid ongoing uncertainty (COVID, supply cha...
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer interviews her guest Sword and Script founder Frank Strong about trends and 2026 research.
They discuss pricing reputation via balance-sheet “goodwill,” the limits of click-based optimization versus long-t...
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews her guest Matisse Hamel-Nelis, PR consultant, trainer, professor, and speaker, to discuss her new co-authored book with Lisa Riemers on accessible communications in PR, created to help practitio...
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews her guest, Nicole Schuman, managing editor of PRNews, who describes her role planning editorial content, newsletters (including Friday Five and her weekly PR Roundup), podcasts, events, and soci...
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews her guest, Kelly Rodriguez, editor-in-chief of Refrigerated & Frozen Foods (BNP Media), to explain what trade media is and why it matters for B2B PR.
Rodriguez contrasts trade and mainstream...
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