GIỚI THIỆU VỀ PODCAST NÀY 🔗
The SendIt Podcast, hosted by email marketing experts and veterans Jimmy Kim and Chase Dimond, is your go-to for leveling up your retention game. Jimmy, Founder and mastermind behind Sendlane, brings over 15 years of hands-on experience in building successful SaaS companies, along with valuable experience growing a DTC brand. Chase, Partner at Structured, has driven over $200 million in email-attributable revenue and is named the #1 influencer to follow in eCommerce. Together, this power duo breaks down the art and science of retention marketing into bite-sized, actionable tactics.
Tần suất cập nhật:
weekly
Độ dài âm thanh trung bình:
41 minutes
Có nhà tài trợ
Tiếng Anh
Hoa Kỳ
102 tập
kể từ Ngày 08 tháng 10 năm 2024
episodic
TẬP MỚI NHẤT 🔗
Download the transactional playbook here: https://ecomemailmarketer.com/send-it/transactional-playbookEmail and SMS marketers obsess over your campaign subject lines, A/B test your hero images, and argue about send times.
Meanwhile the emails with the highest open rates in your entire business ar…
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Tìm kiếm các tập trước của Send It! .
TẬP TRƯỚC 🔗
Download the 100 here: https://ecomemailmarketer.com/sendit-100
This week, we’re celebrating episode #100 with a fun 100 things we know about retention.
Here’s what we cover in the pod:
→ Lists and list growth (why size is a vanity metric, and what actually matters instead)
→ Deliverability (th…
Win-Backs Are Broken Because Everyone Treats Them Like One Thing
Most brands treat “win-back” like it’s one flow.
On this week’s show, Jimmy Kim and Chase Dimond argue that’s the exact reason win-backs underperform almost everywhere, because a win-back is actually two completely different proble…
This is the the most Important number in Retention Marketing nobody tracks
Every brand celebrates new customer count. On this week’s episode, Jimmy Kim and Chase Dimond argue that’s the wrong number to be proud of, and that the real moment that determines a customer’s lifetime value is the second …
The Legal Loophole Behind Non-Opt-In Email Marketing
Is it actually legal to email people who never opted in?
This week, Jimmy Kim sits down with Adam Robinson, founder of Retention.com and RB2B, to break down how identity resolution and non-opt-in email marketing actually work, and why it’s compl…
Everyone's copywriting "rules" are recycled from 1960s direct mail and copywriting Twitter . In this episode, Jimmy Kim and Chase Dimond go through 10 sacre copywriting rules and explain why most of them no longer hold up in 2026 inboxes and beyond.From why long-form email is quietly outp…
No matter how good your abandoned cart emails are, most of that lost revenue never comes back. What if an AI could just call and ask why?
In this episode of Send It, Jimmy and Chase talk with Will Nauseda, founder of Outcraft about the retention channel almost no one is using: voice. Outcraft buil…
(Free download) Ready Made Demand: The Retention Marketer's Guide to Cashing in on The Calendar - https://ecomemailmarketer.com/ready-made-demand
Right now your customers are rebuilding their whole routine, and almost no brand is marketing to it.
In this episode of Send It, Jimmy and Chase break …
Patrick's team is just 12 people, but it outputs like a team of 100. That gap is the whole story of where marketing is going.
In this episode of Send It, Jimmy talks with Patrick Haede, co-founder and CEO of Superscale AI, about how AI is changing what a marketer actually does. Having studied thou…
(Free download) Access our Black Friday & Cyber Monday cheat sheet: https://ecomemailmarketer.com/send-it/bfcm-2026
The real question isn't what Black Friday makes you. It's what it costs you afterward.
In this episode of Send It, Jimmy and Chase run 10 hot takes on Black Friday and Cyber Mon…
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