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GIỚI THIỆU VỀ PODCAST NÀY 🔗
A podcast about Found Content creation + curation + storytelling from Catch+Release.
catchandrelease.substack.com
catchandrelease.substack.com
Tần suất cập nhật:
weekly
Độ dài âm thanh trung bình:
33 minutes
Tiếng Anh
Hoa Kỳ
14 tập
kể từ Ngày 20 tháng 10 năm 2022
episodic
TẬP MỚI NHẤT 🔗
Have the best creatives and strategists in the world simply developed the best mental algorithms? What if you could use artificial intelligence to build and iterate on those algorithms? That’s the basic idea behind Daydrm.ai, a Large Language Model trained on award-winning advertising ideas and str…
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TẬP TRƯỚC 🔗
Today on the Lost In Found podcast, we had the pleasure of speaking with Alex Morrison, CMO of Pearpop. Alex has a long history in the ad agency world, having worked his way up to running the creator studio at R/GA. He shared stories from his days in the agency world and gave us insight into what i…
On this week’s eipsode of LOST IN FOUND, we have a special guest who is a true visionary in the space where advertising meets technology. Join us as we explore a universe of ideas with Craig Elimeliah, Global Chief Creative Officer of Lippe Taylor.
Listen as Craig tells his advertising origin story…
Let’s face it: Focus groups suck. A bunch of random people recruited from who-knows-where with promises of money and cookies, brought together in a controlled environment and asked to discuss specific topics or products. This almost always leads to groupthink, where participants conform to the opin…
On the latest episode of the Lost In Found podcast, our ECD Tom Christmann talks with John Osborn, director of Ad Net Zero USA, a global initiative that aims to help the advertising industry measure and reduce the carbon impact of developing, producing, and running advertising to net zero.
Many ag…
Happy Valentine's Day!
Found Content is a lot like love: It’s hard to explain. It can take billions of forms. And, if you surrender to it, it can transform everything. This week’s episode of the Lost In Found podcast is for lovers of modern content marketing who want to learn more about this burgeo…
Content marketing is an ever-evolving space and staying ahead of the curve requires strategic insight from today's thought leaders. In a world of rapid change, who better to anticipate trends than the final guest of the year on Lost In Found, industry kingpin Gary Vaynerchuk?
(For the two or three …
Found Content is Everything. Everything is Found Content. But what about garbage? Is trash Found Content?
Our guest this week has some thoughts on this. Justin Gignac is an artist and entrepreneur - and the founder of Working Not Working, a job site featuring creative freelancers. Before getting a …
If you’ve ever spent an exhaustive and frustrating number of hours searching the web for authentic content that you can use without resorting to the same old stock that everyone is using, then you know how hard Found Content curation can be. It can take days to find the perfect shot. And even when …
Our guest this week on Lost In Found is David Born of Born Licensing. He specializes in licensing a very particular type of Found Content: Fictional characters. Recently, he helped Havas London make the ASDA supermarket Christmas spot featuring Buddy The Elf.
David gives some practical tips about h…
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