GIỚI THIỆU VỀ TẬP NÀY
Chris Eberhardt leads marketing at Clarify, a Series A CRM trying to break through in one of the most crowded software categories out there. Instead of chasing more channels and more volume, Clarify has focused on building trust around its founder, Patrick Thompson, and extending that voice beyond LinkedIn through a long-form executive newsletter.
Chris tells us about how that newsletter, Founder Therapy, came together, why they built the audience from scratch instead of importing subscribers, what makes an executive newsletter work, and what they’ve learned so far about using long-form content to build trust with founders.
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BẢN CHÉP ÂM THANH 🔗
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Tuyên bố miễn trừ trách nhiệm: Podcast và tác phẩm nghệ thuật được nhúng trên trang này là của Good Content, là tài sản của chủ sở hữu và không được liên kết hoặc xác nhận bởi Listen Notes, Inc.
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