เกี่ยวกับพอดแคสต์นี้ 🔗
This is a podcast for anyone that wants to Reach & Connect with their Audience through Content & Marketing. Each episode will explore various topics related to Content Marketing, Digital Advertising, Creative & Serving Clients of various kinds.
Between Two Pixels is brought to you by Between Pixels, a video production, advertising, branding, and digital marketing agency. Between Pixels partners with brands to deliver powerful stories. BP creates story-driven content, campaigns, and strategy. Making great content is complex, but it doesn’t have to be hard. BP combines the art of storytelling with the science of messaging to simplify the storytelling process and create engaging content that creates results.
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ผู้จัด:
ความถี่ในการอัพเดต:
every 40 days
ความยาวเสียงโดยเฉลี่ย:
42 minutes
มีสปอนเซอร์
ภาษาอังกฤษ
สหรัฐอเมริกา
25 ตอน
ตั้งแต่ 1 พฤษภาคม 2024
episodic
ตอนล่าสุด 🔗
On this Between Two Pixels episode, Bryan Owen interviews Jean English, CMO of CoreWeave, about marketing an AI purpose-built cloud that powers many leading models and enterprises. English shares priorities including defining the AI cloud category, building technical credibility and trust with cust…
ตอนก่อนหน้านี้ 🔗
In this episode of Between Two Pixels, guest Haden McWhorter, CIO of Premise Health, discusses how brand trust, communication, and relationships drive success in healthcare and technology. He shares his path into healthcare IT through a mentor connection, and explains Premise’s model serving large …
On this episode of the Between Two Pixels podcast, Bryan interviews technology leader Robert Sheesley about his path from college and the Marine Corps to EDS and a career spanning M&A due diligence, post-merger integration, and enterprise architecture. Now CIO (and CISO) at Slavic 401k, Sheesle…
Story Framework for Marketing & Video: Truth, Problem, Tension, Solution, Vision, and InvitationOn this episode of Between Two Pixels Podcast, host Katie Gillen talks with Josh Peters about their story framework—truth, problem, tension, solution, vision, invitation—and why story-driven marketin…
The Scalable Video Strategy Every Brand Needs (Content Plans vs One-Off Shoots)Matt Scruggs interviews Josh Peters on Between Two Pixels about whether businesses can still succeed with one-off videos or need scalable video strategy. Josh says one-off pieces can work for targeted paid placements (st…
Josh Peters and Katie Gillen discuss balancing lo‑fi and high‑quality content for brands, defining high quality as well‑lit, traditionally produced video with cameras, tripods, and microphones, and lo‑fi as phone-shot vertical content that can still be heavily edited. They explain high-quality cont…
Bryan Owen and Josh Peters discuss how nonprofits can use marketing and content to fundraise and build trust in a crowded, competitive landscape where the biggest competitor is inaction. They explain that unlike for-profit marketing built on features and benefits, nonprofit marketing relies on clea…
In this episode of the Between Two Pixels podcast, Josh and Bryan delve into how AI impacts authenticity and trust in marketing. They discuss brand relationships, the importance of trust in different purchases, and the shift towards raw, imperfect content. Learn about successful and failed uses of …
In this episode of Between Two Pixels, co-CEOs Bryan Owen and Josh Peters cut through the AI hype and talk honestly about what artificial intelligence actually means for agencies, in-house teams, and content creators.Instead of doom-and-gloom “AI will take your job” takes, they unpack how AI can ac…
Mastering Market Research - Turning Insights into Impact | Between Two Pixels PodcastIn this episode of Between Two Pixels, owners Josh Peters and Bryan Owen discuss the significance and methodologies of market research for brands ranging from small businesses to those earning up to $500 million an…
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