ОБ ЭТОМ ПОДКАСТЕ 🔗
'Talk Life Science Marketing Analysis'. In this podcast we explore marketing and media analysis for life sciences. Touching on topics from marketing data to our guests biggest marketing failures and successes, because it is in learning from others that the magic happens.
Ведущие:
Частота обновления:
every 89 days
Средняя продолжительность аудио:
34 minutes
Гостевые интервью
английский
США
14 серий
с 27 августа 2019 г.
episodic
ПОСЛЕДНИЙ ЭПИЗОД 🔗
In this episode of Talk Life Science Marketing Analysis, host Laura Browne is joined by her friend and colleague Jeff Kiplinger of Selling Science, member of Capital Region Chamber and author of the Amazon Bestseller, Expert to Entrepreneur, How to Turn Your Hard-Won Expertise Into a Thriving Busin…
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ПРЕДЫДУЩИЕ ЭПИЗОДЫ 🔗
On the latest episode of the Talk Life Sciences Marketing Analysis podcast, host Laura Browne is joined by Jeff Zonderman, the senior vice president of Bruker Applied Mass Spectrometry. Laura and Jeff are longtime friends, leading Laura to apologize in advance if the conversation becomes more infor…
In the latest episode of the Talk Life Sciences podcast, host Laura Browne is joined by Andy Bertera, the Executive Director of Marketing and Sales at New England BioLabs. The long-ranging conversation touches on the intersection between marketing and science, how even data generated from failure c…
The Talk Life Sciences podcast is back. This time, host Laura Browne is joined by Hrissi Samartzidou of Thermo Fisher. Together, they’ll discuss the ins and outs of modern marketing, breaking down Hrissi’s data-driven, impact-focused approach. Hrissi also takes us inside the process of creating a n…
Dr. Paul Kippax of Malvern Panalytical joins the Talk Life Science podcast for a wide-ranging discussion in our all-new episode. Dr. Kippax helps us talk through everything from the basic functions and purposes of marketing to the intricacies of his own data-gathering and analyzing practices. With …
For our latest episode, I am delighted to keep the discussion in-family, as I am joined by a Covalent Bonds’ data scientist and a former data analyst, who discuss what every marketer should know when working on data-driven marketing programs. Together, they will guide you through their respective p…
We are thrilled to be back with a brand-new episode of the Talk Life Science Marketing Analysis podcast, and even more thrilled to feature my good friend Michael Allen, VP of Marketing at Metrohm, as our first guest in season 2. For this first episode back, Michael and I discuss all the ways …
The latest episode of our podcast ‘Talk Life Science Marketing Analysis’ is available for download. This episode was recorded just prior to the Coronavirus outbreak and discusses topics that have become even more pertinent in the current crisis. Listen to hear tips from Kristen Garvey, Vice Preside…
These are unprecedented times. As such we have recorded a bonus episode of our podcast ‘Talk Life Science Marketing Analysis. This episode 'Managing and Measuring Crisis Communications During the COVID-19 Pandemic' is now available for download.
I sat down with communications and measurement guru …
For the latest episode of ‘Talk Life Science Marketing Analysis’ podcast, I was privileged to interview Jim Heeren, Senior Manager Marketing and Strategy at Thermo Fisher Scientific. Jim is a rare breed in our industry, a strategic marketer with the foresight to encourage a culture where creativity…
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