SOBRE ESTE PODCAST 🔗
Loyalty industry podcasts tailored for marketing professionals. Stay ahead with the latest news and best practices from around the globe, designed to empower, inform and inspire.
Apresentadores:
Frequência de atualização:
every 21 days
Duração média do áudio:
33 minutes
Entrevistas com convidados
Inglês
Estados Unidos da América
126 episódios
desde 23 de Agosto de 2019
episodic
ÚLTIMO EPISÓDIO 🔗
Loyalty membership is growing around the world. But customers are becoming more selective about the programmes they actually use.
Ian Pringle is joined by Charlie Hills of Mando Connect and Adam Posner of The Point of Loyalty to compare years of loyalty research across Europe and Australia.
They …
PESQUISAR EPISÓDIOS PASSADOS
Pesquisar episódios anteriores de Loyalty Wired.
EPISÓDIOS ANTERIORES 🔗
What is a reward actually worth? Newscast 30 explores how coffee, digital badges, streaks and access can influence behaviour—and when low- or no-cost rewards create real commercial value. Featuring Amanda Cromhout, Tom Peace, Anya Jones, Dr Jacqui Nortje, Caroline Papadatos and Dom Winchester.
AI is changing loyalty — but the real opportunity isn't automation. It's transformation.
In this episode, leaders from McDonald's, Kobie and former Nike executive Linda Cereda explore what it really takes to build AI into loyalty: from rethinking culture, operating models and decision-making to cr…
Who owns the value created by loyalty? In Newscast 29, Gary Leff unpacks Marriott Bonvoy’s tensions with hotel owners, Rob Burgess assesses TUI’s first loyalty programme, and Roger Williams explains the wave of loyalty-tech deals. Plus, the latest headlines and data shaping the industry.
Everyone talks about personalisation, but very few brands get it right. In this episode, experts from Vinted, Elkjøp and R-Cubed explore how to create more relevant customer experiences through better data, smarter testing and a relentless focus on solving customer problems.
Partnerships have always been at the heart of loyalty programmes. But the way they work is changing.
In this episode of The Loyalty Podcast, Iain Pringle is joined by Dom Winchester (Nectar360), Madeleine Svantesson (SAS EuroBonus) and Vilde Bergan (Spenn) to explore how partnership models are evo…
Loyalty programmes are under pressure to change.
In this episode, leaders from Decathlon, Uber and B&Q explore why brands must move beyond discount addiction towards smarter, more sustainable loyalty strategies built around data, engagement and customer value.
Most loyalty programmes are built on rational exchanges: points, rewards and incentives. But that is only part of the story.
In this episode Iain Pringle is joined by Max Kenkel, Vicky Elliot and Adam Posner to explore emotional loyalty — the moments of recognition, surprise, service and human con…
Loyalty is shifting… but not in just one place.
In this episode, Rob Burgess (Head for Points), Ben Lipsey (Air France-KLM) and Phil Gunter (Loyalty Status Co) explore what British Airways’ move to spend-based status means — and why competitors are already moving to take advantage.
At the same ti…
Retail media is booming… But here is the real question for loyalty leaders: are you sitting on the most valuable media asset in your business?
In this episode, Matt Hanlon from Boots, Paul Stafford from Very and Rosie Houston from SMG explore how loyalty data powers modern retail media — and why …
Aviso: O podcast e a arte incorporada nesta página são de Loyalty Wired, que é propriedade de seu proprietário e não é afiliado ou endossado por Listen Notes, Inc.
MOTOR DE PESQUISA DE PODCAST
Pode usar nosso site para pesquisar podcasts3,823,511e episódios195,646,387por pessoas, lugares ou tópicos.
I have no special talent. I am only passionately curious, and
I listen to podcasts.
‐ Albert "Llamacorn" Einstein
PESQUISAR EPISÓDIOS PASSADOS
Pesquisar episódios anteriores de Loyalty Wired.
RECLAMAR ESTE PODCAST
Why to claim podcasts?
If you are a podcaster, the best way to manage your podcasts on Listen Notes is by claiming your Listen Notes
podcast pages.
It is a great, free way to engage the podcast community and increase the visibility of your podcasts.
After claiming your Listen Notes podcast pages, you will be able to:
✓
Manually refresh the RSS feed to sync up
✓
Get a verified badge (
✓
) alongside with your podcast name on Listen Notes
✓
Post anúncios classificados for sponsorship,
guests, co-hosts,
cross-promotion...
✓
Respond to listener comments on Listen Notes
✓
Use speech-to-text techniques to transcribe your show and
edit transcripts
✓
Improve the presence of your podcasts, e.g., self-service
entrevista com podcaster...
✓
If you share your Listen Notes page and at-mention @ListenNotes
on X (formerly Twitter),
a nossa conta oficial no X (anteriormente Twitter) will retweet to promote
your show to our followers.
Coming soon:
◯ Self-service promotion on Listen Notes
◯ Track your podcast stats on Listen
Notes, e.g., listens, page
views...
◯ Manage episodes
EDITAR
Obrigado por ajudar a manter a base de dados dos podcasts atualizada.
