ABOUT THIS PODCAST 🔗
Overlooked cultural trends explained. Webby-winning intel on our media and social shifts to understand tomorrow.
zine.kleinkleinklein.com
zine.kleinkleinklein.com
Hosts:
Update frequency:
every 93 days
Average audio length:
24 minutes
Guest interviews
English
United States
13 episodes
since March 31, 2021
episodic
LATEST EPISODE 🔗
Interview Intro —
MK: We’re here to celebrate the 15th anniversary of Program or Be Programmed, arguably one of the most foundational books on digital literacy.
Program or Be Programmed originally offered 10 commands to intentionally navigate the biases of our digital technologies. Now a decade and…
PREVIOUS EPISODES 🔗
The crisis of endless troughs of content, outrage-bait, attention incentives, intermittent reward slot machine dynamics, comparative quantified self-worth, static profiles demanding fixed personal brands, Zoom-fatigue, and our weakening muscle of discerning fact from fiction it’s all just. too. muc…
Interview Transcript —
MK: You’re listening to an audio edition of ZINE, the Webby-Awarding Winning publication making sense of our current cultural moment, relationship with tech and one another, and what may come next.
My name is Matt Klein and I am a digital anthropologist, cultural theorist, st…
Originally published via Future Commerce
Have you heard of the infamous “Betty Crocker Egg” story?
It goes:
During the 1950’s, sales of instant cake mixes were struggling. A worried General Mills, owner of the Betty Crocker brand, brought in consumer psychologist Ernest Dichter (creator of the focu…
To forecast our future, we have to identify patterns of change early. But rather than only seeking out collections of signals representing growth, it behooves us to simultaneously study what’s crumbling – signals of decay.
After all, growth stems from deep fractures.
One of today’s most glaring fra…
The following is a summary of my 2023 SXSW Talk: Movements > Trends. Here’s Part II.
Firstly — there is no such thing as “online culture” vs. “culture.” That’s the digital dualism fallacy kicking in.
It’s just one in the same.
But for the sake of common understanding — “online culture” in this i…
Meet Liver King.
He’s a media personality caricature repping the “all meat diet.” He chomps animal brains to win big in the attention economy, as much as he fights for the reassessment of what a more nutritious diet may entail.
His success primarily lies in the former: attention.
Many dismiss his h…
Part I:The Tension
There’s a new dilemma.
Only it’s not that “new” of a dilemma.
At the beginning of this summer, decades of glacier-paced cultural change was captured perfectly in a single weekend. The top of the charts revealed our endangered media ecosystem.
You’ve heard this song plenty before.…
The META Trends are invaluable in identifying where the collective, trend forecaster psyche is at.
But as we learned in a five year look back: biases thrive, agendas direct, risk is feared, quantification is scarce and toxic optimism influences.
Deeper, as we learned in a series of exercises with A…
After Sarah DaVanzo and I leveraged NWO.ai’s invaluable AI to score and re-rank the META Trends, we were left stuck with one finding:
Both the global and U.S. AI data-driven ranks were significantly different from the original human rank. The AI declared that what we humans thought was most importa…
Disclaimer: The podcast and artwork embedded on this page are from Matt Klein, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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