ABOUT THIS PODCAST 🔗
Why do customers behave the way they do?
Join product guy Keith Wagner and marketing guru Brendan Charles as they unpack the quirks of user behavior, the chaos of product design, and the bold (or bizarre) moves companies make to stand out.
Each episode features real-world stories, smart takes, occasional hot messes, and plenty of laughs as Keith and Brendan explore the intersection of marketing, UX, data, and the wonderfully unpredictable human behind the screen.
Whether you’re in product, marketing, design, or just fascinated by why people click what they click - you’re welcome here!
Intro Song: “SafetyNet” by Drey Voss
Join product guy Keith Wagner and marketing guru Brendan Charles as they unpack the quirks of user behavior, the chaos of product design, and the bold (or bizarre) moves companies make to stand out.
Each episode features real-world stories, smart takes, occasional hot messes, and plenty of laughs as Keith and Brendan explore the intersection of marketing, UX, data, and the wonderfully unpredictable human behind the screen.
Whether you’re in product, marketing, design, or just fascinated by why people click what they click - you’re welcome here!
Intro Song: “SafetyNet” by Drey Voss
Update frequency:
biweekly
Average audio length:
28 minutes
English
United States
7 episodes
since July 1, 2025
episodic
LATEST EPISODE 🔗
This week, Keith and Brendan dig into how brands rebuild trust after fear and failure. From AI companies opening real-world pop-up cafés to Blue Bell’s listeria scare. They talk timing, transparency, and why speed isn’t the same as strategy. Plus, how product teams and marketers wrestle over deadli…
SEARCH PAST EPISODES
Search past episodes of Users Always Lie.
PREVIOUS EPISODES 🔗
This week, Keith and Brendan dive into the psychology of attention. How controversy, chaos, and corn mazes can sometimes drive more awareness than success itself. From North Korea’s overturned world record lift to the viral downfall of the Arizona Cardinals, they unpack why audiences flock to failu…
Keith and Brendan dig into the subtle (and not-so-subtle) ways brands keep consumers from noticing when prices rise or products shrink. From distraction marketing to brand voice to why sales still hook us, this episode unpacks the tricks behind the shelf. Plus, a lively round of listener questions …
Keith and Brendan coin a new term while diving into what happens when brands hit a slump and how the right stunt, shift, or scandal response can bring them back to life. Also: when customer requests mask deeper problems, how do you solve what they actually need?
Intro Song: “SafetyNet” by Drey Voss
In this episode hosts Keith Wagner and Brendan Charles dive into the fascinating world of user behavior and marketing strategies. They explore the intricacies of traditional versus digital marketing, the impact of product rebranding, and the curious case of Nintendo's Switch 2 launch.
Intro Song:…
In this episode of the Users Always Lie podcast, hosts Keith Wagner and Brendan Charles delve into the evolving landscape of marketing, particularly focusing on the integration of AI.
They discuss the recent concerns surrounding AI-generated content, the implications of Apple's controversial mark…
In this episode, Keith and Brendan kick things off with vacation stories, including scuba diving the Great Barrier Reef and a few unexpected animal encounters. Then they dive into this week’s standout marketing move: Apple TV+’s Severance live office installation at Grand Central Station, and why p…
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Disclaimer: The podcast and artwork embedded on this page are from keithwagner8, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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