ABOUT THIS PODCAST 🔗
Candid conversations on higher education enrollment marketing from the team at Echo Delta.
Update frequency:
every 24 days
Average audio length:
23 minutes
Guest interviews
English
United States
8 episodes
since April 22, 2026
episodic
LATEST EPISODE 🔗
Every campus says it has a close-knit community and world-class faculty, but prospective students have learned to scroll past all of it. In this episode, Jarrett Smith, Scott Rhodes, and Jeff Kallay each share one practical move to make before the next recruitment cycle. Jarrett challenges teams to…
SEARCH PAST EPISODES
Search past episodes of The Enrollment Brief.
PREVIOUS EPISODES 🔗
Jeff Kallay has been on a post-pandemic mission to bring fun back to campus, and this episode makes the case that student happiness deserves an actual strategy. Citing Bloomberg Businessweek's reporting on America's fun shortage, Jeff, Scott, and Jarrett trace how budget cuts, risk aversion, and id…
Every year, enrollment and marketing leaders sign off on conference registrations, flights, and hotel rooms... sometimes without much of a plan for what comes back. In this episode, Jarrett Smith, Scott Rhodes, and Jeff Kallay draw on decades of presenting, exhibiting, and attending to explain what…
The tangible impact of AI has arrived, from data center booms to hiring freezes, and higher education is squarely in its path. In this episode, Jarrett Smith, Scott Rhodes, and Jeff Kallay dig into what AI means for the value and relevance of a college degree. Along the way they challenge some popu…
A Forbes article on the rise of the "vibe school" caught fire last fall, and Jeff Kallay brings it to the table for a closer look. The premise: a growing number of families are bypassing the Ivy League in favor of campuses that pair academic rigor with balance, social energy, and stability. Jeff,…
Most conversations about AI search in higher education center on visibility: how do we show up in ChatGPT or AI Overviews? Jarrett Smith opens this episode with a different question, sparked by a paradigm-shifting moment auditing a school he knew inside out. The AI tools weren't just surfacing sear…
For many enrollment leaders, the greatest frustration is being held accountable for metrics they don't fully control. Scott Rhodes opens the discussion with a blunt truth: no amount of marketing can fix a campus experience that feels dead or a classroom experience that feels transactional. A core t…
In The Enrollment Brief's debut episode, Jarrett Smith, Scott Rhodes, and Jeff Kallay dive into a thought-provoking report from Advent that suggests a fundamental shift in the student psyche. While colleges have traditionally marketed the residential experience, today's incoming freshmen are increa…
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Disclaimer: The podcast and artwork embedded on this page are from Echo Delta, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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