ABOUT THIS EPISODE
Barbara Lewis, PhD, MBA, interviewed Kalee Hildreth, Executive Director of Digital Transformation and Marketing Operations at the University of Chicago Medicine, and Chris Pace, Vice President of Healthcare Industry at SearchStax, on how the University of Chicago Medicine used search results captured by SearchStax to improve their patient portal and facilitate patient navigation of MyChart. They use surveys, A/B tests, and patient panels, along with SearchStax's search results.
English
United States
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