ABOUT THIS PODCAST 🔗
Sales Signals is a podcast for revenue leaders who don’t just look at data - they act on it.
Each episode breaks down the signals shaping modern sales teams through a simple lens: Data. Insight. Action. From misleading metrics to high-impact indicators, we uncover the stories behind the numbers and what decision-makers should do next. If you’re responsible for revenue and want to move beyond dashboards into decisive execution, this show is for you.
Each episode breaks down the signals shaping modern sales teams through a simple lens: Data. Insight. Action. From misleading metrics to high-impact indicators, we uncover the stories behind the numbers and what decision-makers should do next. If you’re responsible for revenue and want to move beyond dashboards into decisive execution, this show is for you.
Update frequency:
biweekly
Average audio length:
28 minutes
Guest interviews
English
United States
113 episodes
since March 15, 2023
episodic
LATEST EPISODE 🔗
Dr Alexander McWilliam, founder of Improv4Business, joins Shiv in his final episode as host of Sales Signals to unpack why traditional sales presentation training falls flat, and what improv can teach sales teams about handling pressure. From reframing pitches around what the audience actually want…
PREVIOUS EPISODES 🔗
Naomi Wallis shares how modern business development blends signal-led selling with thoughtful human outreach. From engagement tracking and long sales cycles to false intent signals, AI workflows, and the psychology of consultative selling, this episode explores how to cut through noise and build ge…
Philip from G2 joins us to unpack why reply rates are declining, how AI-generated "slop" is killing email as a channel, and what smart sellers should be doing instead - from cold calling to LinkedIn InMail.
Kevin Beales, CEO and founder of My Sales Coach, joins the Sales Signal podcast to unpack why sales coaching remains one of the most overlooked levers in sales performance.
Despite clear data showing a 60% performance difference between frequently coached and uncoached reps, most managers spend les…
Most sales teams invest in training, but see little change in results. In this episode, Mark Wills explains why performance is driven by behaviour, not knowledge. From discovery and client centricity to leadership and system-level thinking, this conversation unpacks how to turn sales methodology in…
When someone joins a company, they don’t just bring experience, they bring change. In this episode, Johnny breaks down how he uses job change signals to break into accounts, build relationships with new stakeholders, and create pipeline from day one. From SDR to AE, we unpack how identifying the ri…
In this episode of Sales Signals, we sit down with Darius, former Cognism and HubSpot sales performer turned founder, to unpack the real signals behind modern selling.
After closing deals, making mistakes, building a LinkedIn presence from scratch, and now launching his own outbound-as-a-service bu…
What happens when buyers are 90% through the journey before sales even shows up? In this episode of Sales Signals, Kyle shares the data behind declining quota attainment, the collapse in formal sales training, and why today’s reps must evolve from sellers to coaches. The signal is clear: the old pl…
Many leaders will happily talk for 45 minutes about their product… and struggle to talk for two about their prospecting engine. In this episode of Why Did It Fail?, Gabe Lullo, CEO of Alleyoop, joins Shivan to unpack why that gap quietly kills startups and stalls growth in mid-market and enterprise…
In this episode of Why Did It Fail?, Stuart Taylor, CRO at The Lennox Academy, opens up about a failure most people only talk about in whispers: staying at a company too long after an acquisition… and being made redundant as a result. He talks candidly about what it felt like in the moment, the sho…
Disclaimer: The podcast and artwork embedded on this page are from Cognism, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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