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ABOUT THIS PODCAST 🔗
Welcome to the PPC Unleashed Podcast, where I talk about some the most important topics in pay-per-click advertising and Google Ads. This show is my attempt to document my PPC journey as a Google Ads expert by sharing all the learnings, best practices, strategies, tips and hacks I’ve picked up over my first 6 years working as a paid search marketing professional, and managing millions of dollars in Google Ad spend across hundreds of accounts and dozens of industries.
Hosts:
Update frequency:
every 10 days
Average audio length:
26 minutes
English
United States
9 episodes
since June 13, 2024
episodic
LATEST EPISODE 🔗
In this episode, I rank some of the most popular or common PPC Industries that you might find yourself managing as a PPC Google Ads specialist. I rank them based on difficulty, time consumption, offline conversion tracking capabilities (including conversion lag), growth potential and fun factor.
PREVIOUS EPISODES 🔗
Welcome to our episode 7! In this episode, we’re 6 going over 6 of my favorite tips to get better at Google Ads. Here’s a sneak peek at the tasks we cover:1. Use the Google Ads Mobile App2. Find historical trends and search volume using the Keyword Planner3. Stop focusing so much on Cost per conver…
Welcome to our episode 6! In this episode, we’re diving deep into our onboarding process for new Google Ads clients. I’ll be sharing our comprehensive Asana project and walking you through all 12 tasks my agency follows to ensure no mistakes are made, nothing falls through the cracks, and we reduc…
In this episode of PPC Unleashed, I dive deep into replicating John Moran's insane strategy of intentionally breaking conversion tracking to manipulate Google's ad algorithm. Following John's method, I saw a 3x increase in clicks and a significant drop in average CPC, resulting in a …
Welcome back to PPC Unleashed! In Episode 4, we're diving deep into a real-life Google Ads audit. Join us as we walk you through the step-by-step process of auditing an account, highlighting the key findings and actionable recommendations to optimize ad performance.Tune in now to get expert in…
Today, we're diving deep into a shocking revelation about Google Ads. Last week, the Perpetual Traffic YouTube channel released a mindblowing video in which Google Ads expert John Moran exposed how Google Ads inflates CPCs, and the incredible strategy he devised to combat this.In this episode…
In this episode of PPC Unleashed, we dive deep into the essential skill of conversion tracking and attribution—the cornerstone of successful pay-per-click marketing. Whether you're a beginner or a seasoned pro, enhancing your ability to track and attribute conversions will significantly boost …
Welcome to the first episode of PPC Unleashed! In this episode, we dive into the different levels of Google Ads expertise, from Beginner to Master. Are you just starting out or are you a seasoned pro? Understanding where you stand can help you identify the skills you need to develop to advance in y…
Welcome to the PPC Unleashed podcast, where I talk about some the most important topics in pay-per-click advertising and Google Ads. This show is my attempt to document my PPC journey as a Google Ads expert by sharing all the learnings, best practices, strategies, tips and hacks I’ve picked up over…
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Disclaimer: The podcast and artwork embedded on this page are from Xavier Mantica, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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