ABOUT THIS EPISODE
Meet Ashley Golladay, a real estate consultant who collaborates with real estate teams and brokerages to tackle challenges related to people, systems, and technology. Ashley's expertise lies in analyzing what works and what doesn't, and she fearlessly implements transformative solutions. In the first part of the podcast, Ashley shares invaluable insights for career seekers aiming to transition from employee to consultant. Then, for all the real estate agents out there, the second part is dedicated to learning more about leading, managing, and fortifying your real estate team. Don't miss out on Ashley Golladay's invaluable expertise as she helps you elevate your real estate journey! 0:00 Intro 2:43 The origin story 6:03 Consultant vs. employee 9:13 Ashley's consulting journey 11:49 Real estate trends that agents need to know 13:50 Systems to measure productivity 17:31 Turning data into processes 23:10 Best practices as customer service providers 24:33 Ensure your agents feel seen and acknowledged 26:46 Challenges that agents face 29:40 Consultants facilitate fierce conversations with agents 33:00 Your people need to be your priority
Here are the software programs Ashley mentions:
https://www.soleox.com
https://macromodusinfo.com/
Meet Ashley GolladayYou might say real estate is in Ashley Golladay’s blood. Growing up, her mother was a successful real estate agent, whisking Ashley away to open houses and teaching her the business from an early age.In 2004, Ashley took on the role of financial manager for multiple locations of a major franchise in the Dallas area. She quickly began outpacing and outperforming her counterparts ten-to-one in month-end closeouts. She began training others in best practices, efficiencies and process improvements.
Finding great success in solving systemic business challenges, Ashley’s entrepreneurial spirit kicked in and she began her own niche consulting company - converting crippling problems into seamless solutions for brokerages across the US. Ashley personally tackled difficult issues like accounting fraud, major attrition, broken and outdated technology, and lack of functional operational systems. She built complex calculators and spreadsheets to help brokerages run more efficiently. She automated countless reports to aid in agent and brokerage efficiency. She worked with software developers to create an AI software platform which she personally soldto more than 150 brokers.
Ashley has saved brokerages millions of dollars in the course of her career by implementing her innovative ideas and bold strategies, backed by extensive business experience and depth of financial knowledge.
Ashley holds a Bachelors in Business & Management and Masters in Finance. She is a certified trainer and coach. And in 2020, she became a licensed real estate agent and joined eXp. Website: www.ashleygolladay.com
Facebook: www.facebook.com/ashleygolladay
LinkedIn: https://www.linkedin.com/in/ashleygolladay/ Pro R.E.A. Staffing We're the real estate recruiters that you've been looking for. Website: https://www.proreastaffing.com Facebook: https://www.facebook.com/proreastaffing Instagram: https://www.instagram.com/proreastaffing/ LinkedIn: https://www.linkedin.com/company/prorea-staffing Hire-Lab We help real estate agents hire, train, and develop their administrative team Website: https://www.hire-lab.com Facebook: https://www.facebook.com/hirelikeaboss Instagram: https://www.instagram.com/hire.lab
