ABOUT THIS PODCAST 🔗
You’ve heard of the saying “Learn From Your Mistakes” well we think it’s even better to learn from other people’s so that you can avoid making them.
Each month on “My Biggest Sales Enablement Mistake”, we will be joined by a sales enabler who will share a part of their journey that has not gone to plan but has taught them some valuable lessons.
Each month on “My Biggest Sales Enablement Mistake”, we will be joined by a sales enabler who will share a part of their journey that has not gone to plan but has taught them some valuable lessons.
Hosts:
Update frequency:
every 18 days
Average audio length:
29 minutes
Guest interviews
English
United Kingdom
21 episodes
since Jan. 26, 2023
episodic
LATEST EPISODE 🔗
Manager-led coaching programs are a powerful tool in improving sales organisation performance and is key to achieving long term behaviour change. But it can be challenging for frontline managers to balance their role so how can you tap into the potential of this superpower?
In this episode Kate …
SEARCH PAST EPISODES
Search past episodes of My Biggest Sales Enablement Mistake.
PREVIOUS EPISODES 🔗
We are all familiar with discovery as a key competency for sellers but it is overlooked in Enablement?
Understanding the 'pain points' in the sales team and where you need to focus is a vital process for Enablement but it also important to be able to communicate what you have found to your key s…
We've all heard the Gartner stat (and probably wish we hadn't) that B2B sales reps forget 70% of the information they have learnt within 1 week of training. Given the resource and budget that is spent on sales training, this is alarming to say the least. So what can we do about it?
In this episo…
Connecting Enablement to revenue goals is the industry's burning issue currently. Everyone has felt the swing from tactical, tick box Enablement to a need for it to be strategic and impact revenue. But that change is easier said than done.
In this episode, SEC One To Watch, Enablement ambassador…
The role of Enablement has evolved at pace over recent years but this often creates a grey area of where sales leaders should be coaching vs when Enablement should step in and often this runs the risk of nobody fulling taking accountability.
In this episode Dannii Mathers, JobAdder's Global Reve…
It can be difficult to know where to start when building an Enablement function from the ground up but the way you do it will dictate how much you are able to move the performance needle where it matters.
In this episode, Lawrence Wayne, Revenue Enablement Leader and Co-Founder of The Practice L…
Results come from people - that's a fact! So when Enablement is treated as a collection of things that all sales people must know and training they must all complete then trust is eroded between the Enablement team and their audience.
In this episode, Phil Putnam the original champion of a human…
If it ain't broke don't fix it....but is Enablement maybe a little bit broken? Has it really been delivering the results we wanted it to?
GTM Buddy's Will Kimmel joins Kate Lewis to talk about what can happen if you fall into the trap of doing it like it's always been done and what changes could…
There is a lot of discussion at the moment about what enablers need to do to be effective and show their impact and this all starts with understanding and defining the role of enablement in your organisation.
In this episode Del Nakhi joins Kate Lewis to talk about why it is important to agree t…
People have been waking up to the importance of mental health for years now and it is an important subject in the world of sales.
But does it get the attention it deserves? And in the pursuit of equipping sales reps with the right skills, do we all too often overlook the importance of mindset on…
Disclaimer: The podcast and artwork embedded on this page are from e4enable, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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