ABOUT THIS PODCAST 🔗
A podcast and vodcast exploring the forces that shape the media, news, and entertainment business. Tune in for interviews on trends, talent, and tech. By industry leaders, for industry leaders. New episodes every month. Send us your questions and comments: makingthemedia@avid.com or @craigaw1969.
Hosts:
Update frequency:
every 22 days
Average audio length:
29 minutes
Guest interviews
English
United States
102 episodes
since Dec. 14, 2020
episodic
LATEST EPISODE 🔗
At the IBC show in Amsterdam, Avid is unveiling a raft of new ways in which it is driving innovation in the media business. Get all the latest news in this special edition of Making the Media.
Avid product leaders Kenna Hilburn and Guillaume Aubuchon join host Craig Wilson to delve into the key ann…
SEARCH PAST EPISODES
Search past episodes of Making the Media.
PREVIOUS EPISODES 🔗
S6E13: Cybersecurity Secrets
Security is non-negotiable in the media business. As the industry moves from on-premises deployments to private data centers, public cloud and hybrid workflows, it grows in importance.
So what are some of the practical steps media organizations can take to ensure the…
The new partnership between Google and Avid is driving innovative new workflows in news and post production. Generative AI from Google Gemini will be available directly in Media Composer, and Google search is powering content discovery in Avid Content Core to deliverefficiencies for production team…
Avid and AWS are partnering to transform media production workflows with faster, flexible, more efficient cloud operations.
In this episode, we discover more about how Avid Content Core, built on AWS, is helping media organizations deliver enterprise workflows at scale. We also discuss practical e…
What is the future of newsroom workflows? How are news teams handling the increasing demands of digital and lineardistribution? These questions and more are the focus of this episode.
They were discussed in depth by Jon Roberts, Chief Technology Officer of the international news provider, ITN, and …
There is an old joke which goes “Audio without video is radio. Video without audio is surveillance.”. While it may be true, it also underscores the key role which audio plays in our experience when we are watching a show or an event. Audio is every bit as complex as video, but for many editors – wh…
S6E08: The DNx Factor
Speed. Accelerating work. Improving performance. Efficient storage capabilities. Delivering flexibility without compromising quality. DNx delivers a lot. And new updates are taking it to a new level.
Intel has delivered new processors which stand to deliver major performance g…
S6E07: Suite Streams
Teams are more dispersed than ever. Talent is no longer limited by geographic location to a city or even a country. So much work is being done remotely. But with that flexibility comes challenge: How to collaborate, get feedback, review, and approve edits when teams are notin t…
S6E06: Making MovieLabs Magic
In 2019, MovieLabs published their 2030 Vision for the film and TV industry. What is their progress on delivering on that vision that stands to drive greater efficiencies, standards, and collaboration in the industry?
In the latest episode of Making the Media, we delve…
S6E05: Absolutely Flawless
Ever heard of a vub? If not, you’d better get used to theterm, as it is at the heart of the AI-enabled work of Flawless, now available as an extension in Media Composer. But what is it? How does it work? Does it mean that AI is taking over acting? What opportunities does…
Disclaimer: The podcast and artwork embedded on this page are from Avid Technology, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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