ABOUT THIS PODCAST 🔗
The podcast where we talk about everything MARCOM, and of course, where we always keep it integrated. Join Kristin Comeforo and Sarah Miner as we engage with experts who help us uncover and unpack key trends and best practices in the industry. This content is sponsored by the University of Hartford's online graduate program in Integrated Communication and Crested Communication, its Student-Run Agency.
Follow us on X for our take on daily MARCOM news, and on YouTube for added visual content!
Follow us on X for our take on daily MARCOM news, and on YouTube for added visual content!
Update frequency:
daily
Average audio length:
10 minutes
Has sponsors
English
United States
68 episodes
since Jan. 23, 2023
episodic
IN THIS PODCAST 🔗
LATEST EPISODE 🔗
The final rung on the Creative Effectiveness Ladder: Enduring Icon
**We'll be taking a bit of a break, so enjoy this Daily Drip - We'll be back with full episodes Soon!**
SEARCH PAST EPISODES
Search past episodes of Keep It Integrated.
PREVIOUS EPISODES 🔗
The 5th rung on the Creative Effectiveness Ladder: Commercial Triumph
The 4th Rung on the Creative Effectiveness Ladder: Brand Builder
Level 3 of the Creative Effectiveness Ladder: The Sales Spike
Level 2 of the Creative Effectiveness Ladder: The Behavioral Breakthough
The Creative Effectiveness Ladder - 1st Level: The Influential Idea
Looking for a best practices tool for Creative Effectiveness? Cannes Lions & WARC's Effectiveness Ladder has got you covered...
Attention drives ROI and Creative Commitment Drives Attention....
There's so much to learn from the Cannes Lions - let's talk about Creative Impact.
Throwing it back to 1999 with a Coca Cola crisis in Europe. They needed to study up on the 5 C's of crisis communication and failed the exam!
Disclaimer: The podcast and artwork embedded on this page are from Kristin Comeforo, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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