ABOUT THIS PODCAST 🔗
Welcome to Intelligent Artifice.
Intelligent Artifice is where growth meets generative AI. Each episode covers how to use mobile user acquisition strategy and AI-driven creative to grow your app quickly and capital-efficiently, with strategies, tips and pointers from the leading edge of paid growth. Some weeks we sit down with top operators redefining how advertising gets done in a Gen AI world. Other weeks we deconstruct the ad systems behind high-performing advertisers using our in-house semantic analysis system, BruteForce AI.
Intelligent Artifice is hosted by Shamanth Rao, founder and CEO of RocketShip HQ. With 8 figure UA spends managed and over 50,000 ads produced, the team delivers profitable growth for breakthrough B2C apps and helps them navigate privacy-first, post-identifier marketing and AI-built creative.
Work with us: rocketshiphq.com (ideal for advertisers spending $50k+/month on paid social)
Newsletter: https://intelligentartifice.kit.com/
Past episodes and archive: https://mobileuseracquisitionshow.com/
See also: our live workshop series on marketing in a post-identifier world: https://mobilegrowthlab.com/
Hosts:
Update frequency:
every 10 days
Average audio length:
23 minutes
Guest interviews
English
United States
288 episodes
since Oct. 14, 2019
episodic
IN THIS PODCAST 🔗
AUDIENCE OF THIS PODCAST 🔗
~62.02% of listeners are from United States.
🇺🇸
US
62.02%
🇮🇳
IN
3.63%
🇬🇧
GB
2.42%
🇩🇪
DE
2.22%
🇨🇦
CA
2.22%
🇫🇷
FR
2.02%
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PK
2.02%
🇪🇸
ES
1.61%
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JP
1.61%
🇧🇬
BG
1.41%
🇮🇱
IL
1.41%
🇹🇷
TR
1.41%
🇵🇭
PH
1.41%
🇦🇹
AT
1.21%
🇦🇷
AR
1.21%
🇦🇺
AU
1.21%
🇵🇱
PL
1.01%
🇵🇹
PT
1.01%
🇷🇺
RU
1.01%
🇿🇦
ZA
0.60%
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MD
0.60%
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MX
0.60%
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HK
0.60%
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NL
0.60%
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IT
0.40%
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SA
0.40%
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SI
0.40%
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GR
0.40%
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IE
0.40%
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KE
0.40%
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CO
0.40%
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SE
0.20%
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VN
0.20%
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CY
0.20%
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EE
0.20%
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AM
0.20%
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CH
0.20%
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TW
0.20%
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PR
0.20%
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RO
0.20%
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DK
0.20%
Others
0.13%
* Data source: directly measured on Listen Notes. real-time
LATEST EPISODE 🔗
Gabe Kwakyi has 16 apps live, all built with AI.
The gap between building an app and getting results is the whole conversation. When anyone can ship an app in a day, what is actually hard?
Gabe co-founded and ran the ASO and ad agency Incipia, co-authored a book on advanced app store optimization, …
SEARCH PAST EPISODES
Search past episodes of Intelligent Artifice, formerly the Mobile User Acquisition Show.
PREVIOUS EPISODES 🔗
Should a high-value user see a high price? When I asked Jacob Rushfinn, he answered, "Sometimes, but I wouldn't get caught up in the price. Price is just one variable." For some of the highest-intent segments his team has seen, a lower price doubled conversion. What the user sees aro…
When I interviewed Steve P. Young in 2019 the topic was getting featured by Apple. Today he runs App Masters, an agency that started in app store optimization, and his focus is paywalls, onboarding and monetization, both for clients and for a growing portfolio of apps he buys and operates himself. …
Most creative strategists treat audience research as a box to check before the real work starts.
Karina Tukanova, freelance creative strategy consultant, treats it as the actual work.
Karina is a freelance creative strategy consultant working with health, wellness, fitness, and lifestyle apps. She …
Most telehealth founders think AI's job is to write the ad copy faster.
Vivek Girotra doesn't. He used it to figure out what his company actually stands for before he wrote a single line.
Vivek is the co-founder of SurpassMD, a metabolic health telehealth company that launched with GLP-1 …
Noom's onboarding funnel runs 120 to 140 screens. Some 3-screen funnels convert above 10%. "The length does not matter. Bigger is not always better," as Jacob Rushfinn put it. Part 2 of the FunnelFox panel gets tactical on how web-to-app funnels actually get built.Part 2 of the Funne…
82% of top-grossing apps now take payment outside the app store. Patrick Stuart-Constant's team at Sociaaal ships 4,000 video ads a month, scaling to 10,000. The shift to web-to-app monetization isn't coming. It already happened.Part 1 of a two-part panel from a FunnelFox webinar, with Ro…
Most mobile UA teams think the algorithm is something you set and surrender to.Itai Kafri doesn't. He engineers the signal.Itai leads product growth at Voyantis, a predictive LTV and signal engineering platform for mobile apps. He has been in mobile user acquisition since before Meta introduce…
82% of top-grossing apps now take payment outside the app store. Patrick Stuart-Constant's team at Sociaaal ships 4,000 video ads a month, scaling to 10,000. The shift to web-to-app monetization isn't coming. It already happened.Part 1 of a two-part panel from a Funnelfox webinar, with Ro…
How Ankit Nayal scaled organic TikTok to 50 million views with an AI content factory, and why half of them were wasted until conversion came first.Most founders who burn through their paid ad budget pivot to organic with one or two accounts and hope something works.Ankit Nayal pivoted to organic an…
Disclaimer: The podcast and artwork embedded on this page are from Shamanth Rao, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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SEARCH PAST EPISODES
Search past episodes of Intelligent Artifice, formerly the Mobile User Acquisition Show.
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