ABOUT THIS PODCAST 🔗
Marketers of the world! Why do we work hard to solve small problems?
Why do we reinvent ourselves and our clients over and over, and why are we giving away marketing strategy for free?
With advancements in AI, we're all seeing the marketing department shrink from the bottom-up and companies need YOU to serve them as their Fractional Chief Marketing Officer.
It's time to solve bigger problems and bring home bigger paychecks. It's time to create the lifestyle we deserve, and to make a greater impact.
This is the Fractional CMO Show and I'm Casey Stanton.
Join me as we explore this growing industry and learn to Solve Bigger Problems as marketing leaders
The Fractional CMO Show is sponsored by CMOx, the number one company to teach you how to attract, convert and serve high-paying Fractional CMO clients on your terms.
Why do we reinvent ourselves and our clients over and over, and why are we giving away marketing strategy for free?
With advancements in AI, we're all seeing the marketing department shrink from the bottom-up and companies need YOU to serve them as their Fractional Chief Marketing Officer.
It's time to solve bigger problems and bring home bigger paychecks. It's time to create the lifestyle we deserve, and to make a greater impact.
This is the Fractional CMO Show and I'm Casey Stanton.
Join me as we explore this growing industry and learn to Solve Bigger Problems as marketing leaders
The Fractional CMO Show is sponsored by CMOx, the number one company to teach you how to attract, convert and serve high-paying Fractional CMO clients on your terms.
Hosts:
Update frequency:
every 10 days
Average audio length:
26 minutes
Has sponsors
English
United States
160 episodes
since Oct. 29, 2021
episodic
LATEST EPISODE 🔗
Casey runs 11 Claude Code windows at once right now, across four live projects, with an orchestrator agent coordinating domain-specific agents below it. This episode gets specific: the exact folder structure, the soul.md file that makes an AI agent actually behave, and the real reason his wife's ag…
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Search past episodes of Fractional CMO Show.
PREVIOUS EPISODES 🔗
AI is eating marketing from the bottom up, and most marketers don't see what that actually means for their career. Casey isn't talking about AI replacing creativity or strategy in some distant future, he's talking about what's already happening inside companies right now, where a single marketing c…
Right now, experienced marketers are spending hundreds of dollars a month on AI tools they barely use, or bouncing between platforms every time a new model drops, and wondering why they're not getting more out of any of it. In this episode, Casey breaks down the exact AI stack he runs today as a fr…
The primary sources that marketers have relied on for years are quietly disappearing from AI. News organizations, forums, and media companies are locking down their content from the bots that power the tools everyone is rushing to adopt. What that means for how you serve clients, and for your own r…
Are you actually worth what you're getting paid? It's a question most senior marketers never ask themselves honestly, and the answer is getting harder to dodge as the tools, the tactics, and the competition all shift beneath your feet. This episode opens with a provocation aimed squarely at the fol…
When a developer ships AI-generated code that quietly starts misfiring, the technical team moves on. What's left is a customer experience problem, a reputation problem, and a relationship problem. All of which land in the lap of the one person who wasn't even in the room when the code got written. …
Someone wrote a blog post arguing that calling yourself a Fractional CMO is pricing yourself out of the market. The argument isn't wrong, exactly, it's just aimed at the wrong target. What gets unpacked is the real question underneath the debate: what kind of problems do you want to solve, and for …
The marketing industry is fracturing fast, and the break isn't happening where most people are looking. The bottom is getting cut out from under SEO agencies, PPC shops, funnel builders, and copywriters, not slowly, but all at once. What gets unpacked is who survives that collapse, and why the answ…
There's a certain kind of client who will never want what you're offering, no matter how good your pitch is. The episode opens with a story about a roadside crab shack in Maryland with 178 reviews and a 4.8-star rating, and why Casey walked away from it as a hard no. What that moment revealed about…
A question showed up in a Facebook group that's been sitting with me ever since: is anyone else noticing that Claude is writing really mid copy? What followed wasn't a rant about AI. It was something more interesting, a diagnosis of what separates marketers who can catch bad work from the ones who …
Disclaimer: The podcast and artwork embedded on this page are from Casey Stanton, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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