ABOUT THIS PODCAST 🔗

Update frequency:
every 23 days
Average audio length:
32 minutes
Guest interviews
English
United States
11 episodes
since Jan. 23, 2026
episodic

LATEST EPISODE 🔗

Spray polyurethane foam roofing delivers seamless durability and unmatched R-value, yet systems like TPO and EPDM continue to hold market share on commercial roof decks. Why? Winning market share requires far more than a superior spec sheet—it demands contractor consistency, industry advocacy, and …

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In this episode of Foam-It-Right®, Eddie Canales sits down for a real-world chat about the massive impact Spanish-speaking professionals have on the spray foam industry. Spanish speakers are driving this trade forward—from spraying on the jobsite to running their own rigs and leading companies.   B…
Grab a cold drink and leave the formalities at the door. In this episode of Foam-It-Right®, host Frank Mortl III sits down with SPFA board leaders Corey Poepping, Brandon Yocum, and Ken Wells for a raw, unscripted look at starting and growing a spray foam business.   The guys lay it all on the line…
In this episode of Foam-It-Right, hosts Frank Mortl III and Eddie Canales sit down with the past, present, and future leaders of the Spray Polyurethane Foam Alliance (SPFA).   Outgoing SPFA Board President Ken Wells reflects on his historic two-year term marked by record-breaking membership, staff …
In this episode, hosts Eddie Canales and Frank Mortl III dive into SPFA's Professional Certification Program (PCP), the industry’s gold standard. This certification shows that you're not just spraying foam but providing an engineered solution. To help us break down how to become certified and why i…
In this episode of Foam-It-Right, Frank Mortl III is joined by Candace Lord, The Green Cocoon, and Brandon Yocum, The Goley Companies, to discuss the toughest competitor in the SPF market: the uncertified "Chuck-in-a-Truck." We go beyond the frustration of being underbid to dive into the technical …
Legislative rules dictate exactly how you spray, what you pay, and how you protect your business. In this episode of Foam-It-Right®, host Frank Mortl III dives into two of the most significant regulatory challenges facing the SPF industry today: shifting roofing policies in Florida and the scientif…
In this episode of Foam-It-Right®, hosts Eddie Canales and Frank Mortl III sit down with Craig Brightup, CEO of The Brightup Group LLC, a government relations consulting firm in Washington, DC, to decode the massive legislative shifts affecting your rig and your bottom line. We dive into the Suprem…
Is your paperwork a chore or your best insurance policy? In this episode of Foam-It-Right®, hosts Frank Mortl III and Eddie Canales dive into the high-stakes world of jobsite documentation. We're not just about filling out forms; we’re about protecting your profit and professional reputation in an …
In the inaugural episode of Foam-It-Right®, hosts Frank Mortl III, CAE, and Eddie Canales of the Spray Polyurethane Foam Alliance kick things off with a preview of the SprayFoam 2026 Convention & Expo, taking place March 22–25 in Las Vegas. Joined by Gary Harvey, President and CEO of Wedge Roof…
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