ABOUT THIS EPISODE
Join Pete Evans as he speaks to Refract (now Allego) founder, Kevin Beales. In this insightful episode the pair look into setting up a coaching culture for sales leaders. Bringing in the learnings from OMG's Dave Kurlan and Membrain, Kevin looks into why only 5% of sales managers take time to coach their sales team. Finally Pete and Kevin investigate the power of role playing especially from a sales leader point of view.
Join the discussion 👉 #CreatingSalesStars
Brought to you by SalesStar UK.
About our guest 🗣️:
Kevin Beales is the founder of Refract and general manager at Allego. He is the father to 3 children and a Brighton season ticket holder. Kevin started Refract to help sales coaching through sales call AI intelligence amongst other benefits.
Allego provides an all-in-one sales enablement platform with patented technology that ensures sellers have the skills, knowledge, and content they need to optimize success in a virtual world. In place of traditional training and content enablement tactics – which are rapidly outdated and often ineffective – Allego empowers reps with the activated content they need to close deals faster, and the personalized coaching and learning they require for continuous improvement.
Connect with Kevin on LinkedIn.
About our host 🗣️:
Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.
Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.
Connect with Pete on LinkedIn.
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