ABOUT THIS EPISODE
Course creators often ask me whether they should write scripts for their online courses. In this episode, Lucas Marino discusses whether you should leverage scripts in your courses, considerations for recording video with scripts vs audio, how to use scripts as memory primers, and more.
Lucas also shares a lesson learned about the two things that outlive your business - your relationships and your assets.
If you are an author, you'll appreciate Lucas's perspective on whether you can use your book's content as a script!
Learn more about the community here: https://www.marinotraining.com/products/communities/monetize-your-book-with-a-course-community
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OTHER EPISODES IN THIS PODCAST
In Pricing Strategies, Part 2, Lucas discussed the common mistake of adopting competitor pricing and how to better consider market prices. Lucas discusses common pitfalls entrepreneurs experience when competing solely on price and makes some recommendations on how to better approach the value of yo…
Wonder what Lucas has been up to lately? Well, more solution development for course creators to start!
Have you developed course material but are intimidated or slowed by learning Thinkific? Want to avoid paying someone to do the Thinkific work by learning the system yourself? Perhaps you want to …
In Part 3 of the Course Pricing Strategies series, Lucas discusses the most important factor in price development - the value of the learner's new knowledge and skills. This knowledge and skill equips learners to do new things, close gaps, or perform differently. What is the financial impact of the…
In the final episode of this series on pricing strategies, Lucas discusses why the spending habits of your ideal learner are so important. He also discusses the consideration of industry trends, gaps, and accessibility. Where would your course fit into this picture? You really need to know.
Want t…
Should you choose to price low and sell more products? Or should you price higher and move less products? Does it matter if the thing you sell is a product or service? Lucas addresses the relationship between price and sales volume in this episode of Conversations for Course Creators! This show is …
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