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ABOUT THIS PODCAST 🔗
A bi-weekly podcast that explores the evolving MarTech scene through in-depth interviews with top analysts and marketing practitioners. Hosted by ITWC’s CMO, Fawn Annan and supported by global IT intelligence leader IDC, each fast-paced, forward-looking 40-minute podcast challenges top marketing leaders to share their perspective on issues ranging from AI-powered analytics to account based marketing strategies. Every podcast will explore how our guests will drive customer experience and value in marketing over the next decade.
Update frequency:
every 35 days
Average audio length:
31 minutes
English
Canada
54 episodes
since March 20, 2020
episodic
LATEST EPISODE 🔗
Fatima Israel joined ITWC CEO & CMO Fawn Annan for an installment of CMO Talks, a podcast series designed by ITWC to showcase strategies for gaining a competitive edge through the intersection of marketing and technology.
PREVIOUS EPISODES 🔗
Stefano Volpetti of Philip Morris International joined ITWC CEO & CMO Fawn Annan for an installment of CMO Talks, a podcast series designed by ITWC to showcase strategies for gaining a competitive edge through the intersection of marketing and technology.
Vin Turk joined ITWC CEO & CMO Fawn Annan for an installment of CMO Talks, a podcast series designed by ITWC to showcase strategies for gaining a competitive edge through the intersection of marketing and technology.
Christy Marble joined ITWC CMO Fawn Annan for a January 2023 installment of CMO Talks, a podcast series designed by ITWC to showcase strategies for gaining a competitive edge through the intersection of marketing and technology.
Steffen Hedebrandt spoke enthusiastically about the importance of knowing the true time to revenue when he joined ITWC's CMO Fawn Annan in November 2022 for an episode of CMO Talks.
Ramanathan has always enjoyed helping marketers take their game to the next level. Priorities have shifted with the pandemic, and the economy may have stalled, but he still judges success by whether customers ask Aventi to extend their initial engagement and take on more work.
Nagaswamy joined ITWC CMO Fawn Annan in September 2022 for an installment of CMO Talks, a podcast series designed by ITWC to showcase strategies for gaining a competitive edge through the intersection of marketing and technology. Details of his first quarter at Mitel highlight a strong focus on…
One of the first marketing reporters to cover digital media, Cathy Taylor from WARC joins ITWC CMO Fawn Annan for an episode of CMO Talks. Their lively discussion focuses on meeting the challenges of a future without cookies.
This episode, featuring PandaDoc’s CMO, Nate Gilmore, is the age-old story of how David is taking on Goliath in the world of SaaS dynamic documents with a focus in the SMB space. This is also a story of hyper specialization and how you use such a differentiator from a marketing perspective to go fr…
A customer experience champion focused on building high performance teams, Tangerine's CMO Nicole German joined ITWC's CMO Fawn Annan for an installment of CMO Talks.
Disclaimer: The podcast and artwork embedded on this page are from IT World Canada, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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