The Release Schedule

Nobody claps for a calendar—but everybody hears the difference when a release gets its moment.In this episode, I break down the release schedule I’m building for Cool Breeze Records: one Friday slot at a time, with promotion tiers that give each release the right amount of support. I talk about what I learned from releasing weekly without a system, why not every drop needs a full campaign, and how teasers, remixes, compilations, and catalog revivals can keep the engine moving.If you’re sitting on finished music without a plan, start small. Put a date on one song—even if the rest of the system is still taking shape. One song a month is twelve songs a year. That’s an album.Keep making that music. 🍃Demo submissions: submissions@coolbreezerecords.com