ABOUT THIS PODCAST 🔗
C-Suite Secrets is the go-to podcast for entrepreneurs ready to scale smarter and lead stronger. Hosted by Heather Parsons—Fractional CFO, business strategist, and real estate investor—each episode features candid conversations with high-performing founders and C-suite executives. Get real-world strategies on cash flow, operations, leadership, and growth from experts who’ve been in the trenches. It’s not just theory—it’s the secrets behind sustainable success.
Hosts:
Update frequency:
weekly
Average audio length:
37 minutes
Guest interviews
Video podcast
English
United States
74 episodes
since May 22, 2025
episodic
LATEST EPISODE 🔗
What happens when businesses become so focused on automation, data, and customer acquisition that they forget the importance of human connection?
In this episode of C-Suite Secrets, Heather Parsons talks with Renee Miller, a serial entrepreneur and founder of Miller Group Marketing, about building…
PREVIOUS EPISODES 🔗
In this episode of C-Suite Secrets, host Heather Parsons sits down with Ghazenfer Mansoor, software engineer, founder of Technology Rivers, and author of Beyond the Download, for a candid conversation on how AI and proprietary technology are reshaping the way businesses grow and how much they're wo…
In this episode of C-Suite Secrets, Heather Parsons talks with fractional CFO Natalia Zacharin about her unorthodox road to entrepreneurship and the financial truths every business owner needs to hear.
Natalia shares how she launched her bookkeeping business in 2019 with no experience and one Link…
What happens when your business gets busy enough that you stop marketing, stop documenting processes, and stop thinking about what happens next?
Eventually, the pipeline slows down, the business becomes dependent on you, and you find yourself starting over.
In this episode of C-Suite Secrets, Hea…
In this episode of C-Suite Secrets, Heather Parsons sits down with Ethan Giffin, CEO and founder of B2B eCommerce Agency, for a candid conversation about what two decades of entrepreneurship actually teaches you. Ethan shares his journey from haggling over yard-sale nickels at eight years old to ru…
In this episode of C-Suite Secrets, Heather Parsons sits down with Tom Shapiro, CEO of Stratabeat, an organic growth agency serving B2B technology and software companies. Tom shares the through line that has driven every business he has grown, including taking one agency from twelve million to seve…
In this episode of C-Suite Secrets, Heather Parsons sits down with entrepreneur, branding strategist, and Circle S Studio founder Susan Quinn to explore what separates high-performing companies from businesses that simply stay busy.
Susan shares lessons from more than four decades in business, inc…
In this episode of C-Suite Secrets, host Heather Parsons sits down with Tom Mirabella, founder of Wingman, a full service marketing agency he has grown over seventeen years from a solo operation into a team of twenty five serving hundreds of small businesses. Tom shares the mindset shifts that carr…
Building a Business That Creates Freedom Instead of Another Job with Scott Jones
What separates a business that creates lasting wealth from one that simply creates another demanding job?
In this episode of C Suite Secrets, Heather Parsons sits down with franchise expert Scott Jones, who has spent …
Stop Guessing. Start Measuring.
What if the biggest problem with your marketing isn't your ads...it's the fact that you're measuring the wrong things?
In this episode of C Suite Secrets, Heather Parsons sits down with Andy Janaitis, founder of PPC Pitbulls, to discuss why successful marketing …
Disclaimer: The podcast and artwork embedded on this page are from Heather Parsons, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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