ABOUT THIS EPISODE
A meeting cancels. A free hour appears in the middle of your Tuesday. Nobody knows you have it, no agenda owns it, and for one hour you can do anything your business needs.
Where do you actually go?
Not the strategic plan. Not the pricing decision you've been circling for a month. You go to the work you're great at, and you go there in about ten seconds, without deciding anything. That's a default, and your company's ceiling is being set by those defaults rather than by your decisions.
Inside: why being great at something pulls on you with three separate forces, the difference between what you're great at and what your business needs from you now, why the pull gets strongest on the hardest weeks, and the one question to ask the next time an unplanned hour opens up.
Take the free Love/Great Trap assessment to see which of the work you love is genuinely still yours: https://lovegreat.alignment-architecture.com?utm_source=spotify&utm_medium=podcast&utm_campaign=btw-ep08&utm_content=E08-EP
New episodes every Wednesday.
