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ABOUT THIS PODCAST 🔗
Dive into the world of real eCommerce results with 2% The Podcast, your one-stop shop for practical DTC strategies, transformative insights, and tangible business growth.
In a world of overpromising and "results may vary" concepts, we strip down to the fundamental strategies and frameworks that successful DTC brands use to grow their business and improve by 2% every day. These incremental improvements, rooted in eCommerce trends and concrete marketing tactics, compound over time, leading to significant growth - no gimmicks or guru strategies.
Join Blake Imperl, VP of Marketing at Carro, as he navigates the ever-evolving eCommerce landscape, bringing you insider strategies from DTC operators and founders who are shaping the industry. Blake's deep dive into the world of eCommerce explores everything from Shopify tips to eCommerce SEO and conversion optimization. Learn about the technologies they leverage, the eCommerce platforms they prefer, and the eCommerce personalization techniques they deploy.
Say goodbye to generic tips, fluffy content, and loaded conversations. We're here to deliver actionable insights and proven tactics - from eCommerce marketing to customer acquisition and retention marketing - that you can apply to immediately get 2% better in your role, grow your eCommerce business, and accelerate your career trajectory.
Subscribe to 2% - The Podcast, where real-world eCommerce operators and founders share their tried-and-true strategies. Elevate your eCommerce brand and join the league of exceptional marketers. Welcome to the growth journey that matters - one that's 2% better every day.
Welcome to the DTC growth journey that matters - one that's 2% better every day.
In a world of overpromising and "results may vary" concepts, we strip down to the fundamental strategies and frameworks that successful DTC brands use to grow their business and improve by 2% every day. These incremental improvements, rooted in eCommerce trends and concrete marketing tactics, compound over time, leading to significant growth - no gimmicks or guru strategies.
Join Blake Imperl, VP of Marketing at Carro, as he navigates the ever-evolving eCommerce landscape, bringing you insider strategies from DTC operators and founders who are shaping the industry. Blake's deep dive into the world of eCommerce explores everything from Shopify tips to eCommerce SEO and conversion optimization. Learn about the technologies they leverage, the eCommerce platforms they prefer, and the eCommerce personalization techniques they deploy.
Say goodbye to generic tips, fluffy content, and loaded conversations. We're here to deliver actionable insights and proven tactics - from eCommerce marketing to customer acquisition and retention marketing - that you can apply to immediately get 2% better in your role, grow your eCommerce business, and accelerate your career trajectory.
Subscribe to 2% - The Podcast, where real-world eCommerce operators and founders share their tried-and-true strategies. Elevate your eCommerce brand and join the league of exceptional marketers. Welcome to the growth journey that matters - one that's 2% better every day.
Welcome to the DTC growth journey that matters - one that's 2% better every day.
Update frequency:
weekly
Average audio length:
44 minutes
English
United States
17 episodes
since June 14, 2023
episodic
LATEST EPISODE 🔗
Blake gives a deep dive into why Collaborative Commerce is helping Shopify brands to grow their AOV by as much as 80% without spending an additional dollar in sales & marketing.
If you're serious about growing AOV for your Shopify store, then this one is for you!
Catch the video version with v…
PREVIOUS EPISODES 🔗
Lisa Popovici, CMO and co-founder of Siena AI joins us to talk about the transformative power of AI in the realm of e-commerce customer service, the dynamic balance between automation and human touch, and the future trajectories of AI-enhanced customer experiences. With her rich background as a for…
Heath Riles, founder and CEO of Heath Riles BBQ takes us through his mouth-watering journey of 75 championship titles and business success. From humble beginnings in a mom-and-pop grocery store's aisles to gracing the shelves of retail giants like Walmart, Lowes and Kroger, Heath's story is a testa…
Don't miss out on this game-changing episode if you're aiming for sky-high email and SMS engagement rates, satisfied customers, and a streamlined support team.
Yaw Aning, Co-Founder and CEO of Malomo, graces 2% The Podcast to reveal how Shopify merchants can leverage their shipping experience as a …
This is the Q4 and BFCM conversation we SHOULD be having to ensure you win big. I'm joined by industry experts Daniel Okon, Dara Denney, Chase Dimond, and Nick Shackelford to give you some important things to think about as we approach peak sales season.
Originally hosted as a LinkedIn dynamic liv…
Interactive emails are redefining how consumers engage with DTC brands. Akshaya Dinesh is the CEO and founder of Spellbound, a platform helping brands like Dr. Squatch, Feastables, Olipop, Hexclad, Recess, and more to turn their email channel into an immersive experience. With a background in techn…
If you want to turn your "brand" into an asset for your DTC business, this one is for you. Mike Spadier is the CMO of Still Austin Whiskey Co., Austin's pride in grain-to-glass whiskey distillation. We delve into the art of brand storytelling as Mike gives us a taste of marketing in the spirits ind…
Gabriella Tegen is the CEO of Smartrr. If you want to 2x your e-commerce subscription revenue with a tactical playbook and tools you're already using, this episode is for you.
Gaby offers a free masterclass in utilizing dynamic tools—content, email, SMS flows—and their potential in forging authen…
Hans Kunisch is the SVP of Growth Marketing at Heights. Learn how Hans has scaled The DTC brand Heights from $2.6 million to $10 million through a motto of "scale it or kill it" and finding true passion in his work. Hans paints a vivid picture of his extraordinary trajectory, beginning as an aspir…
Let's keep that recurring revenue stream moving up and to the right! Piyush Jain, Founder and CEO of Loop Subscriptions, presents the easiest strategies you can implement today to reduce subscription churn by up to 45% for your eCommerce store in this week's episode.
Piyush draws on Loop Subscript…
Disclaimer: The podcast and artwork embedded on this page are from Blake Imperl, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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