OVER DEZE PODCAST 🔗
Radically Transparent, presented by Oktopost, is a podcast geared towards the modern-day B2B marketer. Host Jennifer Gutman and her guests are a mixture of renowned marketing and sales leaders from B2B marketing organizations around the globe. Each episode shines a light on the inner workings of B2B leadership-- including what keeps successful CEOs, CMOs and VPs up at night, professionally. The conversations are real, raw and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.
Hosts:
Frequentie bijwerken:
every 34 days
Gemiddelde audiolengte:
30 minutes
Gastinterviews
Engels
Verenigde Staten
180 afleveringen
sinds 7 oktober 2019
episodic
MEEST RECENTE AFLEVERING 🔗
Is AI turning your LinkedIn feed into a dystopian sea of sameness?
In this episode of Radically Transparent, Marcela Quintela, Social Media Leader at Spectro Cloud, breaks down the growing problem of "AI slop" in B2B marketing and why sounding like everyone else is actively destroying br…
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VORIGE AFLEVERINGEN 🔗
In this episode of Radically Transparent, Ross Simmonds, CEO and Founder of Distribution.ai, stops by to explore what it really takes to scale executive branding with AI while keeping every post authentic and measurable.
Ross explains how marketers can use AI to increase output without sacrificing …
Are you drowning in the nonstop pressure to adopt AI while staring down an aggressive quarterly pipeline goal? You aren't alone.
In this episode of Radically Transparent, Anna Fisher, CMO of Kustomer, pulls back the curtain on how she is steering her marketing, SDR, and partnership teams to integr…
What really makes top talent choose and stay at your company? Daniel Callaghan, Global Employer Brand Manager at Payoneer, breaks down the human side of employer branding and how B2B companies can turn connections into lasting engagement on this episode of Radically Transparent.Marketing leaders wi…
The traditional B2B funnel isn't just dying, it’s being rewritten by LLMs as a B2B marketing AI strategy that prioritizes brand equity and discoverability. Lisa Vecchio, Senior Director of Marketing at Veed, joins the Radically Transparent podcast to discuss why the C-suite is spiraling into 'AI an…
Influencer marketing is not a brand play in B2B. It's a revenue engine. Host Jennifer Gutman sits down with B2B marketing leader and author Justin Levy to reveal how to architect influencer programs that drive pipeline, prove ROI, and secure lasting budget.
Vedder CMO, Roy Sexton, unpacks the tension many legal leaders face: the desire to differentiate while staying within the industry’s comfort zone. He shares how a “work with the willing” mindset helps drive change from within, turning hesitation into momentum. The result is not louder marketing, bu…
CMO of WiseStamp, Michael Yehoshua, shares why rebrands don’t fail because of bad design, but because marketers stop listening. In this episode of Radically Transparent, he explains how customer conversations became the foundation of WiseStamp’s magnificent rebrand.
Michael also breaks down how AI …
Most B2B teams are racing to adopt AI but few are structurally ready for it. In this episode, Shaun Ma, VP of Digital Customer Engagement at Schneider Electric, joins Jennifer Gutman to break down the real AI readiness gap in B2B marketing. From unused data and fragmented tech stacks to unclear own…
Archana Dhankar, a Global Marketing & AI Leader, a LinkedIn Top Voice, a TEDx Speaker, a Top 10 Marketing Influencer, and a B2B Social Media Rising Star, unpacks what it means to be a true AI architect in B2B marketing. For any B2B marketing leader aiming to lead with confidence in an AI-first …
Disclaimer: De podcast en de illustraties die op deze pagina zijn ingesloten, zijn afkomstig van Oktopost, eigendom van de eigenaar en niet gelieerd aan of goedgekeurd door Listen Notes, Inc.
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