Maximum Octane
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Maximum Octane
Listen Score
LS 30
Global Rank
TOP 5%

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Maximum Octane is the high-performance podcast for automotive shop owners ready to accelerate their leadership, culture, and profitability. Hosted by industry veterans Kim Hickey and Jason Patel from Automotive Training Institute (ATI), each episode takes you under the hood of the nation's most successful auto repair shops to uncover the tools, tactics, and mindset shifts fueling next-level results.

This season, Maximum Octane brings raw, real conversations from ATI SuperConference 2025 in Hawaii—featuring shop owners who are transforming their businesses by investing in what matters most: people, process, and purpose. From using Digital Vehicle Inspections (DVIs) to create superfans and elevate trust, to building training-first cultures that unlock loyalty, growth, and long-term success, these are the stories that inspire action. The season explores the shift from technician to technologist, the power of structure and team leadership, and the innovative thinking driving the automotive industry forward in a time of rapid change.

If you're a shop owner looking to scale sustainably, retain top-tier talent, maximize your Average Repair Order (ARO), or future-proof your business against ever-advancing vehicle technology—this podcast delivers the mindset and methods to get you there. You’ll gain field-tested strategies from ATI’s top-performing members, with deep dives into DVIs, workflow efficiency, culture-building, team accountability, talent development, technician training, and actionable steps to grow your shop’s revenue, reputation, and resilience.

Because in today’s market, it’s not just about fixing cars—it’s about building a business people believe in.

Hosted on Acast. See acast.com/privacy for more information.

Perniagaan
Pengurusan
Pendidikan
Penambahbaikan Diri
Hos:
Kekerapan kemas kini:
weekly
Purata panjang audio:
35 minutes
Temu bual tetamu
Bahasa Inggeris
Amerika Syarikat
153 episod
sejak 19 Okt 2021
episodic
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EPISOD TERKINI 🔗

Is Your Inventory Costing You More Than You Think? Learn How to Clear the Clutter, Reclaim the Profit

Is Your Inventory Costing You More Than You Think? Learn How to Clear the Clutter, Reclaim the Profit

Is your inventory an asset, or is it slowly draining money from your business? Think about that for a second. This small, yet meaningful question can make a big difference in your shop’s daily operations. Most importantly, it lays the groundwork for a conversation about organization and producti ...
00:35:08
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EPISOD SEBELUMNYA

$180K Vanished in 6 Months: The Back Office Fix Every Shop Needs

$180K Vanished in 6 Months: The Back Office Fix Every Shop Needs

Most shop owners assume back-office losses come down to surface issues like bad hires or outright theft. But the real problem is much deeper. As Alex Saladna, co-founder and CEO of Wicked File, explains, complications arise when back-office processes slip, and you can no longer ensure where your ...
00:26:00
KONGSI
SIMPAN
The First 20 Seconds: What Your Phone Is Really Telling Customers

The First 20 Seconds: What Your Phone Is Really Telling Customers

As a shop owner, you tackle big issues like bay efficiency, DVI compliance, marketing, and advertising spend. But what about phone calls and operational communications? While it may sound mundane, recording your calls is one of the single most important factors in maintaining a healthy customer ...
00:33:03
KONGSI
SIMPAN
Marketing to the Customers You Already Have. How CRM Software Can Benefit Your Business

Marketing to the Customers You Already Have. How CRM Software Can Benefit Your Business

Customer communication is essential for success. But what does that really mean? Too often, shop owners are relying on outdated software installed on day one. It’s not the best, but it works, right? Wrong. This episode is all about learning to utilize multi-channel communication strategies that ...
00:31:53
KONGSI
SIMPAN
An Intimate Look into SBA Lending

An Intimate Look into SBA Lending

Money can make or break your dream, but securing it isn’t always easy. SBA loans, KPIs, and retained earnings? It can all sound like gibberish to the untrained ear. Instead of sifting through the acronyms like parts at a chop shop, enlisting a specialist can be the key to reaching your goals.&nb ...
00:29:33
KONGSI
SIMPAN
No Effort Will Always Equal No Reward

No Effort Will Always Equal No Reward

At some point, every shop owner questions the keys to success. Is it customer retention? Good leadership? Or maybe it’s having a strong digital footprint. The good news is you don’t go at it alone. Enter: KUKUI, the California-based auto repair shop marketing platform, working with shops to grow ...
00:32:00
KONGSI
SIMPAN
Your Human Resources Department is Here to Help. Here’s What You Need to Know

Your Human Resources Department is Here to Help. Here’s What You Need to Know

Human resources often gets a bad rap. It’s been stigmatized as the last resort for managing harassment claims and inner office conflicts. But the department and the people behind it do so much more. In this episode of Maximum Octane, Jason Patel sits down with Lindsay Kvasnik, an HR veteran with ...
00:29:16
KONGSI
SIMPAN
Body Shops Don't Market. Here's Why That's About to Catch Up with Them

Body Shops Don't Market. Here's Why That's About to Catch Up with Them

Most collision shops have spent the last 50 years letting insurance companies bring them work and calling it a strategy. It worked for a long time. It's working a lot less now, and the shops that haven't built any presence outside of their DRP relationships are starting to feel it. This episode ...
00:38:25
KONGSI
SIMPAN
You're Paying for Shop Software You're Not Using. Here's What to Fix.

You're Paying for Shop Software You're Not Using. Here's What to Fix.

Most shop owners who invest in shop management software are using maybe a third of what they're paying for. They swap the old manual process for a digital one, call it an upgrade, and move on. But that's not an upgrade; it's just a translation. In this episode of Maximum Octane, Jason Patel sits ...
00:41:11
KONGSI
SIMPAN
If Your People Can't Change, You Have to Change Your People

If Your People Can't Change, You Have to Change Your People

Most shop owners say they want a great team. What they actually build, without realizing it, is a team of people they're too afraid to hold accountable. This episode is a candid, unscripted conversation with two veteran owners who both hit that wall, blew up their teams, and rebuilt them the rig ...
00:41:33
KONGSI
SIMPAN
Penafian: Podcast dan karya seni yang dibenamkan pada halaman ini adalah daripada Kim Hickey, yang merupakan hak milik pemiliknya dan tidak bergabung dengan atau disokong oleh Listen Notes, Inc.
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