Flack Pack

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American University School of Communication Professor Pallavi Kumar reveals what the industry should expect from this year’s class of young PR pros.

Podcasting guru Rob Walch—also the VP of Podcaster Relations at Libsyn—wants to know if podcasts are on your client’s media pitch list. He says they should be.

Author of The New Rules of Marketing and PR, David Meerman Scott, joins us today to talk to us about just that—the new rules of marketing and PR.

This week, Flack Packer Robert Johnson hosts a roundtable with bright public relations students from American University. Four of the best gathered around a table during finals week—talking shop, solving problems, and making a pitch for a job in this crazy business of ours.

This is a special edition of Flack Pack featuring Gregory Vistica, former investigative journalist, author, and CEO of Washington Media Group. He joins Flack Packer Summer Johnson today to talk about Michael Wolff and Wolff's book, "Fire and Fury." Before creating Washington Media Gro ...

The 2018 AP Stylebook is out and we've got the scoop on the changes every writer needs to know. We break it down with Rob Reinalda, executive editor of Ragan Communications, publishers of Ragan.com and PR Daily, and Alysha Love, a former digital journalist and editor for CNN and Politico, now wi ...

You hear it all the time—we're in an increasingly globalized economy. But what does that mean for public relations? Whether you're in government, a nonprofit, a global corporation, or trying to enter a new market, you'll want to hear Flack Packer Crystal Zhao interview Priya Doshi. Priya Doshi ...

It's Father's Day Weekend, so we'll be talking about the Father of Public Relations! Lucas Held and Shelley Spector join us to talk about the life and legacy of Edward L. Bernays. You should listen up because Lucas Held is the grandson of Edward Bernays and Shelley Spector was Bernays' longtime ...

Did you know there's a public relations museum in New York City? We took a trip to the Big Apple to speak with Shelley Spector, the museum's founder, about its backstory, collection and plans for the future. Listen up to hear all about PR history — and how the museum is preserving and sharing it.