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31 minutes
게스트 인터뷰
영어
캐나다
에피소드 26 개
2026년 5월 28일부터
episodic

최신 에피소드 🔗

What is your client feeling between the emails? Today is a Nikki Talks episode and it follows up on my Thanksgiving episode about gratitude and recognition, and it comes straight from the DMs that showed up right after that one aired: people loved the idea of recognizing clients on their schedule i…

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Would Recommend: Real Stories From Businesses Worth Talking About with Nikki McKnight의 과거 에피소드를 검색하세요.

이전 에피소드

Are you deepening your client relationships, or just maintaining them? This is part three of my Nikki Talks deep dive into the Would Recommend Standard, and it’s all about Would Return: why some clients keep coming back to you (whether that’s next month or three years from now), while others walk o…
How do you thank the people who make your business possible in a way they’ll remember? In this Nikki Talks episode, she makes the case that gratitude belongs in your client experience as a designed moment, for your clients, your team, and the people standing behind both of them.  What you’ll hear i…
Why isn't all this extra effort making my clients any happier?In this Nikki Talks episode, Nikki looks at the reflex almost every founder has when they want a better client experience, which is to add MORE. What you'll hear in this episode: How Nikki's "value stack" turned…
Is your sales process built to get past your customer's resistance, or to help them make the right decision?  In this Nikki Talks episode, Nikki breaks down two ways of selling: selling as convincing and selling as helping. The one you choose shapes a lot more than whether someone buys; it sha…
Eighty percent of businesses believe they deliver a superior client experience but only eight percent of their customers agree. Is this a delusion, or an urgent gap in perception? Nikki is joined by two of her new favourite people, Erica Wood of Client Journey Advisors and Katrina Scarlett of Scarl…
What actually happens between the yes on the sales page and the moment the engagement  falls apart two weeks later?  Nikki opens this episode with a five-figure cautionary tale, the kind most founders have lived through on both sides of the invoice, and uses it to unpack the first paradigm shift in…
Nikki has been going to business events since she was five (retail-exec dad, family vacations spent at produce marketing conventions with 40,000 of her closest friends), she spent a decade running them, and she once managed a half-million-dollar-a-year event portfolio.  So when someone in a recent …
Some gyms are places you have to go, but some? People choose to go, and this becomes the entire brand promise.  In this episode, Nikki sits down with Alli Arruda, co-owner of Benchmark Fitness in downtown Burlington, to unpack how she and her husband Matt built one of the most talked-about wellness…
How does any of this actually make me money?  That's the question that eventually shows up in almost every conversation Nikki has with a founder, and it's exactly where this Nikki Talks episode lands.  Kicking off a miniseries on The Would Recommend Standard, Nikki walks through the model…
면책 조항: 이 페이지에 포함된 팟캐스트와 작품은 Nikki McKnight에서 가져온 것입니다. 이 팟캐스트는 소유자의 재산이며 Listen Notes, Inc.와 제휴하거나 보증하지 않습니다.