Stuff You Should Know About Digital Marketing

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Did you know that 72% of businesses that use video say it's increased their overall sales? Video is quickly coming to dominate all things marketing. It has changed our habits and our lives online. I interviewed  Greg Rollett about using video marketing to grow business.  He talks about h…

Keyword research often makes or breaks your SEO strategy. Learn about how to find the best keywords for your content in this detailed guide. --- Support this podcast: https://anchor.fm/focusedidea/support

Website audits are an essential measure to improve the efficiency and visibility of your website. Site audits improve Google search ranking while increasing site traffic and performance. A website audit presents a business with an exceptional opportunity for growth online. In this episode, we'll t…

By now, we all know about our avatars. We know how to design one. We know how to attract them to our businesses. How do we communicate with them? On social media... But, how often should we post to our avatar on social media? In this final session with Marilee Maricich, she answers that question. …

Can an avatar mature, or should you create a new avatar? I was curious about this, so I asked Marilee about her perspective. I wasn't sure how she would answer. Take a listen. --- Support this podcast: https://anchor.fm/focusedidea/support

Sometimes our ideal customer isn't someone that we can relate to because they don't fit into our demographic. I asked Marilee Maricich about this. Her answer will help all of us to find customers that that are outside the people we normally interact with. Take a listen... --- Support this podcas…

In this episode, we continue talking about how to design your perfect customer avatar with Marilee Maricich. In this segment, we'll cover defining your business in a way that helps determine how to market to your ideal customer. --- Support this podcast: https://anchor.fm/focusedidea/support

This is the second installment of a conversation that I had with network marketing superstar Marilee Maricich.  I wanted to know her thoughts on marketing to multiple avatars. Should we have more than one ideal customer? Listen to what she had to say about this topic in this short episode. -…

An avatar is your perfect customer. In this epsiode, we talk with Marilee Maricich in the first of six segments about how she defines her perfect customer. If you're doing any kind of sales, marketing, or client acuqisition, this is golden information you really must know. And, as always, this ep…