이 팟캐스트 소개 🔗
MAD Conversations is Ghana’s Marketing Leadership Podcast focused on brand strategy, campaign execution, and marketing leadership.
We are building an archive of marketing excellence in Ghana and across Africa.
New episodes weekly.
Subscribe to stay ahead in marketing.
업데이트 빈도:
weekly
평균 오디오 길이:
53 minutes
게스트 인터뷰
영어
미국
에피소드 22 개
2026년 3월 3일부터
episodic
최신 에피소드 🔗
What if the most important thing you build in your career isn’t a campaign, a brand, or even a successful career; but who you become while building them?
In Episode 10 of The Making, Abeiku explores the final chapter of The Rules of the Marketing Communications Executive by Prof. Robert Ebo Hinson …
이전 에피소드 🔗
Trust is the one thing every brand, agency, and marketing leader depends on. Lose it, and even the best strategy can fall apart.
In Episode 9 of The Making, Abeiku explores Professional Relationships & Crisis Communication from Part Ten of Rules for the Marketing Communications Executive by Pro…
Every marketer wants a seat at the executive table but very few speak the language that gets them there.
In Episode 8 of The Making, Abeiku breaks down Campaign Performance Measurement & Analytics from Part Nine of Rules for the Marketing Communications Executive by Prof. Robert Ebo Hinson &…
In Episode 7 of The Making, Abeiku explores one of the most overlooked ideas in marketing strategy: visibility doesn't automatically create credibility.Drawing lessons from Part Eight of Rules for the Marketing Communications Executive by Prof. Robert Ebo Hinson & Joel Nettey, this episode…
You can have the sharpest strategy in the room and still put out beautifully executed irrelevance.
In Episode 6 of The Making, Abeiku takes on Part Seven of Rules for the Marketing Communications Executive by Prof. Robert Ebo Hinson & Joel Nettey: Creative Development and Content Systems, cover…
Tecno ran the same phone twice. One campaign got five entries. The other got 200 million impressions.
In Episode 5 of The Making, Abeiku takes on Part Six of Rules for the Marketing Communication Executive by Prof. Robert Ebo Hinson & Joel Nettey: Integrated Marketing Communications Strategy.
I…
You can change your logo, your name, your colours, and still keep every reason people stopped buying from you.
In Episode 4 of The Making, Abeiku takes on Part Five of Rules for the Marketing Communication Executive by Prof. Robert Ebo Hinson & Joel Nettey: Branding Strategy, Positioning and Id…
The data said the campaign succeeded. The behaviour says otherwise. So what was the campaign actually testing?
In Episode 3 of The Making, Abeiku takes on Part Four of Rules for the Marketing Communication Executive by Prof. Robert Ebo Hinson & Joel Nettey: Consumer Insight Development and Data…
The consumer in your brief is not a real person. They are a clean funnel on a slide. Awareness, consideration, preference, purchase. But that is not how anyone in Accra actually buys anything.In Episode 2 of The Making, Abeiku takes on Parts Two and Three of Rules for the Marketing Communication Ex…
How do you make work that doesn't just sell, but stays?That was the question. This is where we start finding the answer.In this episode, I sat with a book written by two people who have spent decades inside the African marketing industry, not studying it from the outside, but building it. Prof…
면책 조항: 이 페이지에 포함된 팟캐스트와 작품은 The Adverbe에서 가져온 것입니다. 이 팟캐스트는 소유자의 재산이며 Listen Notes, Inc.와 제휴하거나 보증하지 않습니다.
팟캐스트 검색 엔진
당사 웹사이트를 사용하여3,822,241팟캐스트 및195,487,210에피소드를 사람, 장소 또는 주제별로 검색할 수 있습니다.
If I have seen further than others, it is by listening to podcasts and standing upon the shoulders of
giants.
‐ Isaac "Llamacorn" Newton
이 팟캐스트 요청하기
Why to claim podcasts?
If you are a podcaster, the best way to manage your podcasts on Listen Notes is by claiming your Listen Notes
podcast pages.
It is a great, free way to engage the podcast community and increase the visibility of your podcasts.
After claiming your Listen Notes podcast pages, you will be able to:
✓
Manually refresh the RSS feed to sync up
✓
Get a verified badge (
✓
) alongside with your podcast name on Listen Notes
✓
Post 분류 광고 for sponsorship,
guests, co-hosts,
cross-promotion...
✓
Respond to listener comments on Listen Notes
✓
Use speech-to-text techniques to transcribe your show and
edit transcripts
✓
Improve the presence of your podcasts, e.g., self-service
팟캐스터 인터뷰...
✓
If you share your Listen Notes page and at-mention @ListenNotes
on X (formerly Twitter),
공식 X(구 Twitter) 계정 will retweet to promote
your show to our followers.
Coming soon:
◯ Self-service promotion on Listen Notes
◯ Track your podcast stats on Listen
Notes, e.g., listens, page
views...
◯ Manage episodes
