이 팟캐스트 소개 🔗
Join Lee for fun conversations with the brightest and funniest minds in the B2B industry. Lee2B is meant to feel like you're pulling up a chair to eavesdrop on your group of friends - if your friends happen to be B2B marketers, salespeople, and founders who don’t hold back.
Whether you're a seasoned pro or just dipping your toes into the B2B waters, "Lee2B" is your go-to source for knowledge, inspiration, and a whole lot of sass.
Whether you're a seasoned pro or just dipping your toes into the B2B waters, "Lee2B" is your go-to source for knowledge, inspiration, and a whole lot of sass.
진행자:
업데이트 빈도:
every 19 days
평균 오디오 길이:
41 minutes
게스트 인터뷰
영어
미국
에피소드 52 개
2023년 9월 18일부터
episodic
노골적인 콘텐츠
최신 에피소드 🔗
Happy Pride everyone! Today's guest is the amazing Katie Martell, an unapologetic marketing truth-teller, a LinkedIn Top Voice, and speaker!
She’s been lighting up stages and LinkedIn feeds with her sharp takes on everything from woke-washing to rainbow capitalism. And with Pride campaigns flooding…
이전 에피소드 🔗
Lee speaks with Laura Erdem, a sales leader at Dreamdata who doesn’t just wait for leads to show up—she builds her own pipeline by treating LinkedIn like a demand-gen machine.
After moving from Copenhagen to New York to help scale Dreamdata, Laura has cracked the code on social selling. She’s not j…
B2B content doesn’t have to be boring—just ask Marina Krivonossova, founder of Retold. In this episode, we dive into how to infuse personality into your content, why storytelling is your secret weapon, and how personal branding can give you a competitive edge. Marina shares practical tips on crafti…
As an ad guy myself, I had to sit down with AJ Wilcox, the LinkedIn Ads pro who’s managed $150M+ in ad spend and works with some of LinkedIn’s biggest advertisers. If you’re running LinkedIn ads (or thinking about it), this one’s for you.
-LinkedIn Ads Tips & Best Practices that actually work
-…
In this episode of Lee2B, I sit down with Justin Oberman and Aaron Zakowski, co-founders of Genius Scouts, an ad agency—but for people. We dive into the overlooked power of personal branding and why simply posting on LinkedIn isn’t enough. They break down how growth marketing strategies (usually re…
What do Penguins and B2B have in common? A lot, according to our next guess Drew Neisser
Today’s guest is a marketing renegade in every sense of the word. Drew Neisser is a two-time founder, a two-time author, and the host of over 400 episodes of Renegade Marketers Unite. Drew has advised dozens of…
Lee sits down with Peter Luba and Dhruv Sringari, the co-founders of SmartPass. We dive into their journey, the early days of creating SmartPass for a high school project, the lessons they've learned scaling and leading a growing startup, their partnership with Reach Capital, and of course their re…
Lee shares his opinions and experiences across three different role types: freelancer, Agency, in-house. Listen for practical tips on how to thrive in each distinct work style.
Why isn't anyone engaging with your LinkedIn posts? Whether you're a LinkedIn newbie or a seasoned poster stuck in a rut, this episode is packed with humor, insights, and tips to turn your LinkedIn game around. Don’t just post—connect, engage, and make your content count!
Lee dives into the hard tr…
Lee discusses Charli XCX's album "Brat" and it's cultural significance, providing actionable insights looking for brands to adopt a "brat" mentality. The importance of authenticity and niche marketing in branding. The episode explores how "Brat" successfully engages it's core audience, the power o…
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I have no special talent. I am only passionately curious, and
I listen to podcasts.
‐ Albert "Llamacorn" Einstein
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