이 팟캐스트 소개 🔗
Competing on Amazon and retail media requires you to effectively harness the growing amount of data and capabilities made available by the retail platforms. Intentwise Connect, hosted by Intentwise CEO Sreenath Reddy and Intentwise Customer Success/Product Evangelist Jason Chan, aims to share know-how and best practices through in-depth conversations with experts in advertising, marketing, sales, and more.
진행자:
업데이트 빈도:
every 40 days
평균 오디오 길이:
32 minutes
게스트 인터뷰
영어
미국
에피소드 32 개
2022년 10월 24일부터
episodic
최신 에피소드 🔗
How does one of the most respected names in cookware think about its full-funnel marketing strategy? And how does it measure the long-term impact of its multi-channel campaigns? In this special conversation, Keith Hamann, the senior director of marketplaces at Made In Cookware, sits down with Inten…
이전 에피소드 🔗
Live from unBoxed, Amazon’s biggest advertising conference, Intentwise CEO Sreenath Reddy sits down with Aby Angilivelil, Director of Amazon Marketing Cloud (AMC), for an in-depth look at AMC’s newest capabilities and the future of AI-powered analytics. Aby shares the evolution of AMC’s natural-lan…
Amazon brands are facing record-tight margins—and it’s not just ad spend. From hidden FBA fees and rising inbound costs to shifting tariffs and competitive pricing pressures, profitability is under attack. In this episode, Jasim Eisa, CEO of Voadera, joins Sreenath Reddy, CEO of Intentwise, to unpa…
Recorded live at Amazon Accelerate 2025, this special episode of the Intentwise Connect podcast features Alan Lewis, Director of AMC Clean Rooms and one of the first product managers for Amazon Marketing Cloud (AMC). Alan dives into the massive announcement that AMC is now available to anyone using…
How can brands navigate peak season planning when tariffs, supply chain uncertainty, and shifting consumer behavior threaten margins? In this episode of the Intentwise Connect podcast, Sreenath Reddy talks with Martin Heubel, Founder of Consulterce and former Amazon Vendor Manager, about proactive …
What does it take to scale a wellness brand in a saturated market? Jay Hunter, CRO of MaryRuth Organics, shares the inside story.
Takeaways:
Why MaryRuth Organics runs a 24/7 TikTok Shop livestream and how it fuels cross-channel awareness
Jay’s approach to analytics, including T-ROMs (Total R…
What does it take to turn a side hustle into a full-scale agency that gets acquired? In this episode of the Intentwise Connect podcast, host Sreenath Reddy sits down with Kiri Masters, founder of Bobsled Marketing, to unpack the full arc of her entrepreneurial journey—from launching her Amazon cons…
Brands are moving beyond ROAS and embracing full-funnel strategies. In this episode, Joe Shelerud, Co-founder and CEO of Ad Advance, joins Sreenath Reddy to unpack how Amazon Marketing Cloud (AMC) is transforming measurement, targeting, and retail media strategy. From custom audience creation to li…
In this episode of the Intentwise Connect Podcast, recorded live at Prosper 2025, Sreenath Reddy sits down with Tommy Wong, Senior Manager of Technology Partnerships at Walmart Connect. They dive into Walmart’s evolving retail media strategy, including the launch of the Display Advertising API, the…
David Feinleib, founder and CEO of ITSRAPID, breaks down how to create product content for Amazon, Walmart, and more that can scale across thousands of products in a catalog. He walks through how to test new content, track analytics, and use automation to implement content strategies quickly.
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