このポッドキャストについて 🔗
Upptic game marketing experts Warren Woodward and Xander Agosta explore the latest gaming news and provide the marketing strategies you need to understand the games industry and achieve highly profitable games growth!
Reach us at marketing@upptic.com.
Reach us at marketing@upptic.com.
更新頻度:
biweekly
平均音声長:
40 minutes
ゲストインタビュー
英語
アメリカ合衆国
167 エピソード
2021年3月17日から
episodic
最新エピソード 🔗
What do some of the biggest creators want to be known for? We asked! Check out their answers.
以前のエピソード 🔗
We asked content creators about the most common misconceptions surrounding their craft, here's what they had to say.
Here's what creators struggled with most at the start.
This week, we spoke with some of our favorite content creators about what sparked their journey.
Are you leveraging some of the best platforms for conversions in your marketing mix? Gamesight's 2024 State of Performance Marketing for Videogames report is out now and it shows that Twitch, YouTube, Reddit, and X are seeing great performance – but are woefully underutilized.
We sit down with two …
If you’ve ever been burned by a marketing agency that promised the world and delivered a Google Doc full of vague recommendations, you’re not alone. There's a good reason so many people hate agencies. But if you're trying to scale an app or game, chances are you'll need one at some point. So here's…
2024 was a mixed year for gaming. Smaller studios struggled while large studios leveraged big advantages. But for those struggling, there's hope for 2025! Find out where things landed at the end of 2024 for gaming, user acquisition, creative development, and growth technology – and what to expect i…
In a landscape where only the best survive, success isn’t luck — it’s strategy. In this episode of Games Growth with Upptic, learn how to strategically execute a game soft launch so your gaming studio can thrive!
CHAPTERS
00:00 - Opening
00:31 - Soft Launch Overview
02:41 - Tech Test
04:47 -…
Why is AppLovin stock up 900%?! Once a niche player in ad tech, it’s now the talk of the tech industry. Here’s a look at its history, explosive growth, and potential next moves.
CHAPTERS
00:00 – Opening
00:37 – 2024's Hottest Company
03:15 – History of AppLovin
07:18 – AppLovin's Recent Success
…
The GAM3 Awards in Manila marked a milestone for Web3 gaming, held live for the first time during the YGG Play Summit. Organized by GAM3S and Yield Guild Games (YGG), the event celebrated innovation, community, and player engagement while showcasing Southeast Asia’s leadership in the space. Upptic…
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