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このポッドキャストについて 🔗
Frictionless is a podcast dedicated to helping today’s B2B marketers create amazing customer experiences. Whether you’re looking to learn from industry experts who have crafted ways to delight their customers, discover innovative ways to reach potential buyers, or simply figure out how to improve your customer’s journey, this is the podcast for you.
Each episode features topics like: Customer Experience, Influencer Marketing, Inbound Marketing, Customer Retention, Buyer Persona Research, Content Marketing, B2B Marketing, B2B Lead Generation, SEO, and Video Marketing.
Each episode features topics like: Customer Experience, Influencer Marketing, Inbound Marketing, Customer Retention, Buyer Persona Research, Content Marketing, B2B Marketing, B2B Lead Generation, SEO, and Video Marketing.
更新頻度:
every 23 days
平均音声長:
30 minutes
英語
アメリカ合衆国
10 エピソード
2018年10月24日から
episodic
このポッドキャストの内容 🔗
最新エピソード 🔗
Four years ago, Exec Vision started out of necessity.
Their founders realized that when they trained an organization, just thirty days after they left no one in the organization remembered the training.
Aside from being frustrating, it pointed to a solution.
The solution is Exec Vision’s custo…
以前のエピソード 🔗
We spend a lot of time perfecting the customer experience in the sales and marketing process. But what about customer support? Are your customers getting an exceptional experience there, too?
Rob May is our guest on today's episode of Frictionless. Rob is Co-Founder and CEO of Talla, a platform a…
“The software is not going to save you.”
This was something I learned during my podcast with Dave Fisher, partner at Aerie Consulting which specializes in using the Microsoft platform to build scalable solutions.
It’s important to put some thought into your computer system roadmap, because the so…
Have you ever thought, that will never work, about a startup. Or, that’s a terrible idea... until it turns out to be hugely successful? We’ve all been there because we’ve all asked the wrong questions when checking out a startup’s potential.
Dave Knox is a global thought leader in digital transfor…
“If we write the questions and then we provide the answers, we only get back some version of our truth.”
That’s the approach that Adele Revella, the CEO & Founder of the Buyer Persona Institute, thinks most marketers are using these days when generating buying personas.
Rather than making an …
Have you been reluctant to use bots in your business? With technology today, it can feel like everybody is hiding behind a screen. So maybe you’re hesitant to add a bot to your team because it might make interactions less personal.
Dana Tran is the founder of ThinkTuitive where she helps businesse…
Arlo & Co is a destination for personalized and meaningful gifts. On today's episode, we chat with Branka Injac Misic, CMO of Arlo & Co.
She discusses how to train your customer service staff to prioritize empathy and create conversation in your emails for a higher sales return. After all,…
Growth isn’t just about demand generation. It’s about customer success. Ultimately, your current customers determine the future of your company.
That’s at least what Adam Shoenfeld thinks.
Drift agrees.
Adam’s company Siftrock was recently acquired by Drift, where Adam now works as GM of Siftroc…
Dale Dupree, known on LinkedIn as the Copier Warrior, talks about breaking down the human emotion and psychology of people to gain perspective as a salesperson in order to disrupt the patterns people go through everyday at work and earn their business.
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