על אודות פודקאסט זה 🔗
Join international SEO consultant Gianluca Fiorelli as he explores the dynamic world of SEO. In each episode, industry leaders share insights and strategies to help in-house SEOs, agency professionals, and consultants tackle the evolving search landscape.
מנחים:
תדירות עדכון:
weekly
אורך אודיו ממוצע:
54 minutes
ראיונות אורחים
יש ספונסרים
פודקאסט וידאו
אנגלית
ארצות הברית
86 פרקים
מאז 13 בפברואר 2025
episodic
הפרק החדש ביותר 🔗
How can SEOs use AI search experiments to uncover new opportunities without losing sight of the fundamentals?
In this episode of The Search Session, Gianluca Fiorelli talks with enterprise SEO consultant and developer Jan-Willem Bobbink about AI search visibility, reliable Search Console data an…
פרקים קודמים 🔗
How can brands stay visible in AI search without chasing every new trend?
In this episode of The Search Session, Gianluca Fiorelli talks with SEO product leader Abby Gleason about measuring AI search impact, building brand authority, proving SEO’s business value, and separating AI hype from real…
What does AI really know about a brand, and how can businesses make sure it gets the story right?
In this episode of The Search Session, Gianluca Fiorelli talks with AI and SEO strategist Crystal Carter about the evolving world of AI and agentic search. They explore how AI systems understand bran…
Can marketers stay focused when AI search keeps creating new opportunities, pressures, and distractions?
In this episode of The Search Session, Gianluca Fiorelli talks with Brighton-based digital marketer Emina Demiri-Watson about navigating the rapidly changing search landscape without losing si…
What happens when search stops being about clicks and starts being about stories, formats, and trusted sources?
In this episode of The Search Session, Gianluca Fiorelli talks with search and AI consultant Louisa Frahm about the changing relationship between SEO, content, and AI search. They explo…
What happens when AI search starts using your emails, private context, and digital footprint to decide which brands to recommend?
In this episode of The Search Session, Gianluca Fiorelli welcomes back Garrett Sussman to explore how SEO is changing in the age of personalized AI search. Garrett sha…
What happens when search stops being something people use and becomes something AI agents use on their behalf?
In this episode of The Search Session, Gianluca Fiorelli speaks with digital entrepreneur and keynote speaker Bastian Grimm about what agentic search means for businesses, and what they …
Is your SEO agency practicing what it preaches to clients?
In this episode of The Search Session, Gianluca Fiorelli talks with SEO consultant Grant Simmons about what it takes to stay visible and relevant as search evolves. They explore agency positioning, technical SEO for AI search, site archit…
Can AI really understand a brand - or is it still getting confused by conflicting information?
In this episode of The Search Session, Gianluca Fiorelli sits down with semantic SEO and structured data strategists Martha van Berkel and Mark van Berkel to explore how AI is reshaping semantic search,…
What makes B2B marketing truly creative in an age of AI search?
On this episode of The Search Session, Gianluca Fiorelli talks with B2B marketing strategist Lee Odden about creativity beyond content production - from understanding complex buyer information journeys to building trust through creato…
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