À PROPOS DE CET ÉPISODE
Award season and conference season go hand-in-hand. In the PR world, CES signals the beginning of another exciting event calendar.
Eric Chemi is joined by Bospar's Emily Roberts and Caroline Kamerschen to explain why integrating PR, media relations, and digital marketing efforts ahead of tech industry conferences, such as NVIDIA GTC and RSA, is a critical investment.
Promoting new products through demos and feeding the customer pipeline is only scratching the surface of what's possible at industry events. Are you planning to attend or exhibit at conferences this year? This episode details how a dedicated PR and marketing partner can help plan memorable activations, seize key media opportunities, engage analysts, and sustain post-show momentum.
