À PROPOS DE CET ÉPISODE
Jackie, Julie, and Caroline talk about how the smartest marketing often comes from slowing down long enough to notice it, why "defending what we do" is quietly eating up marketers' time, and how the same incentive can flop or fly depending on how you frame the math.
They also cover Google's new AI content labels, the risk of leaning too hard on AI for blog content, and how to communicate to buyers that a brand-new home might actually be the best deal on the market right now.
Story Time:- Julie: Your best content is hiding in plain sight
- Caroline: Sell the lifestyle before the listing
- Jackie: Stop defending, start communicating
- Online Sales and Marketing Summit – Austin, Texas – October 1-2, 2026 – 90% sold out! Don't wait to get your ticket.
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RECHERCHER LES ÉPISODES PASSÉS
Rechercher les épisodes précédents de Market Proof Marketing.
AUTRES ÉPISODES DANS CE PODCAST
Kevin is joined by Julie and Caroline to celebrate Episode 450 (only 50 to go until the grand finale…), perform Market Proof Marketing’s first dramatic live reading, and dig into why the flashy, top-down fixes so many builders reach for are rarely the ones that actually move the needle.
They also …
Kevin is joined by Julie and Caroline, and it starts with a question no marketer wants to answer on the record: have you ever broken the law for marketing? The confessions come quickly (and anonymously, if you'd like to submit your own).
The team also digs into why late-summer budget conversations…
Julie, Jackie, and Caroline talk about the anxiety of not knowing what you signed up for, why marketers keep drowning in the "junk drawer" of tools and tactics, and how to sell the communities everyone else has written off.
They also discuss why builder websites are burying their best photos and w…
Ryan Hillgartner, Director of Sales and Marketing at Tim O'Brien Homes, joins the podcast to discuss his nearly 10-year journey with the high-performance home builder and how the company has built consistent sales success through disciplined pricing, strong sales training, and a growing data and an…
Avertissement: Le podcast et les illustrations intégrés sur cette page proviennent de Kevin Oakley: Marketing Mind at Do You Convert, qui est la propriété de son propriétaire et n'est ni affilié ni approuvé par Listen Notes, Inc.
MODIFIER
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