How is TAMS reshaping media production? From concept to industry standard

Once a research concept, the Time‑Addressable Media Store is now a real‑world workflow beginning to make its mark on media production.

In this episode of Inside R&D, Joseph Turner speaks to Sam Mesterton‑Gibbons, a senior engineer at the heart of TAMS. Together, they explore what TAMS is, why it was built, and how it’s been designed to support fast‑turnaround, cloud‑native ways of working. Sam reflects on the role of open standards, collaboration across the industry, and what it really takes to evolve media production without losing sight of editorial values. From live workflows to emerging uses of automation, this conversation offers a glimpse into how TAMS could influence what comes next for the industry.

Follow the links below to learn more about BBC R&D’s research and the things mentioned in this episode:

https://youtu.be/W7WAV65duj0
https://www.bbc.co.uk/rd/articles/2025-09-cloud-software-based-broadcast-facilities

https://www.bbc.co.uk/rd/articles/2025-09-time-addressable-media-store

https://www.bbc.co.uk/rd/articles/2025-09-ibc-2025

https://tech.ebu.ch/dmf/mxl

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