00:00:05Avery Distiller's 90th Anniversary and More
00:01:34Interviews with IDC Executives
00:02:05Avery Companies' Vertical Markets
00:02:45Top Executives: New Year's Focus
00:03:55How to Simplify the Experience
À PROPOS DE CET ÉPISODE
See what’s next for Avery with David Risher, National Account Manager at Avery, and host Adam Fox.
As Avery celebrates its 90th anniversary, the brand is evolving how it communicates with the market while staying true to the products and reliability customers already know. David shares how Avery’s refreshed approach is designed to feel more approachable, reach new audiences, and support growth across emerging markets like small and medium-sized businesses.
You’ll hear how Avery is leaning into key verticals—including education, healthcare, government, and foodservice—with targeted marketing resources that help customers better understand where Avery products fit and how to bring those solutions to end users.
David also discusses how Avery is helping simplify the sales experience through SPR’s portal (The Exchange), digital assets, social media content, videos, and influencer-driven resources that customers can use to tell a stronger story downstream.
See how Avery is expanding its reach while continuing to support the core channels that built its success.
Anglais
États-Unis
MONTRER LES NOTES 🔗
TRANSCRIPTION 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
RECHERCHER LES ÉPISODES PASSÉS
Rechercher les épisodes précédents de Distribution Unpacked by S.P. Richards.
AUTRES ÉPISODES DANS CE PODCAST
Safety products can open new conversations inside customer accounts that dealers already serve. The opportunity is not limited to traditional industrial settings: healthcare facilities, schools, laboratories, shop classrooms, warehouses and manufacturing operations all have needs that can extend a …
A specialized classroom, laboratory or government facility can look like a complicated furniture opportunity. It can also become a larger and more valuable project when dealers focus on the customer’s entire space instead of competing on one product at a time.
Vonnie Provinzino, senior manager of …
JanSan is changing quickly—the biggest opportunities will go to sellers who can do more than sell products. They’ll go to those who can understand facility challenges, build complete solutions, and solve more of the problems their customers face every day.
Onsite at Rubbermaid Commercial Products,…
Harry Clow of Newell explains how dealers can grow writing-product sales across education, healthcare, manufacturing and creative applications.
Writing products may be familiar, but the opportunities surrounding them continue to evolve.
In Episode 19 of Distribution Unpacked by SPR Studio, host A…
Anthony Terrigno of Clorox Purell explains how distributors can turn hand hygiene and surface care from price-driven commodities into broader facility solutions by matching the right products, dispensing systems and supplier resources to each customer.
Price is only part of the hygiene equation.Cu…
Avertissement: Le podcast et les illustrations intégrés sur cette page proviennent de S.P. Richards, qui est la propriété de son propriétaire et n'est ni affilié ni approuvé par Listen Notes, Inc.
MODIFIER
Merci de nous avoir aidé à tenir la base de données de podcasts à jour.
