درباره این پادکست 🔗
Uncover hidden gems and insights from the world's greatest marketers.
میزبانها:
فرکانس به روز رسانی:
weekly
میانگین طول صدا:
22 minutes
مصاحبه های مهمان
انگلیسی
ایالات متحده آمریکا
81 قسمت
از سال 8 مه 2023
episodic
آخرین اپیزود 🔗
On today's episode, I spoke with Jack Appleby, who writes Future Social and has been in the social media and marketing space for over a decade.
In this episode, you'll learn:
How social has changed from 2014 to 2024
How brands should think about narrative and series content
The only 2 social media…
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اپیزود قبلی 🔗
On today's episode, I spoke with McKenna Sweazey, the Founder of MetaXModa, about marketplace marketing and AI.
McKenna is an experienced global marketer and Web3 expert who has worked for brands like YSL, Google, and the Financial Times.
You'll learn:
The challenges and fun of marketing a marketp…
Vishal Korlipara is a digital growth pro with more than 10 years of experience on high-impact marketing and product strategy.
He contributed over $120 Million in New Net Revenue to businesses (Credit Karma, Intuit, Future, Maximus)
You'll learn:
How Maximus is thinking about Meta Ads
How to use co…
On today's episode, I spoke with Mark Huber about generalists, marketing strategy vs execution, and customer evidence. Mark is the VP of Marketing at UserEvidence and has worked across tons of different marketing roles.
You'll learn:
The pros and cons of being a marketing generalist
Why some compa…
In this episode, I spoke with Jason Vana, the CEO and Founder of Shft Agency, for companies who need help with brand marketing. Jason is also very active on LinkedIn and a good example of consistently building an audience over time.
In this episode you'll learn:
What brand actually means
The in-de…
Grace Clemens stops by to talk about her passion for boosting e-commerce brands' ROI through digital marketing audits, the importance of these audits for increasing returns and long-term growth, and the key areas she focuses on when auditing a client's digital marketing.
Here’s what you’ll learn:
…
On today’s episode, I spoke with Alessandro Bogliari about getting high ROI out of influencer marketing campaigns.
Alessandro is the CEO of the Influencer Marketing Factory and an expert in social commerce.
In this episode, you’ll learn:
The current state of influencer marketing for brands
How to …
On today’s episode, Rebecca Bender joins the podcast. She is a long-time marketing pro who has led content marketing and freelanced with MarketerHire!
In this episode, we talked about:
The core reason Rebecca went freelance
How to use AI to measure content impact
The future of AI in marketing
And …
On today’s episode, Jason Etter joins the podcast. He is a 20-year marketing pro who has led marketing teams, freelanced, and helped companies clarify their story and messaging.
In this episode, we talked about:
The power of storytelling for "boring" brands
The elements that make up a great compan…
Katie Mitchell, a 15-year marketing pro who has led marketing teams at companies like Sprig and Everfi.
In this episode, we talked about:
The evolution of marketing the past 15 year
How content marketing should feed into product marketing always
How to have a successful marketing career
And more.
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