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Kroger’s Dress Code Gets A Makeover | Fast Five Shorts

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Kroger’s Dress Code Gets A Makeover | Fast Five Shorts

Kroger just updated its store dress code for the first time in a decade, putting nearly 400,000 associates across 21 chains in company-issued shirts after shoppers said they were having trouble finding employees.

Can something as simple as a new uniform actually improve the store experience? Chris Walton explains why the move could signal something much bigger about Kroger’s expectations for its stores.

Watch the full Fast Five episode here: https://youtu.be/YTVMA7yS7-g

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00:00:25Customers Struggled to Spot Associates — The Reason Behind Kroger's New Uniforms
00:00:50Kroger Dress Code: A Step Toward Recovery?
00:01:08Where's the Help? Struggling to Find Assistance in Stores
00:01:38Why This Move Matters: Signaling Store Importance
00:02:09A Kroger Shopper's Take

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