درباره این پادکست 🔗
As a marketing consultancy, we focus on what works, not what’s fashionable.
We're in the business of research-led segmentation, targeting and positioning, leading to intelligent strategy and exceptional brand management.
Notable or modest, we’ve supported a range of organisations across a variety of industries identify their consumers, positioning their offerings strategically, to produce business returns.
Reliable, trustworthy, communicative and honest.
If those words resonate with you, we would love to chat.
Please email us at hello@haarper.co
We're in the business of research-led segmentation, targeting and positioning, leading to intelligent strategy and exceptional brand management.
Notable or modest, we’ve supported a range of organisations across a variety of industries identify their consumers, positioning their offerings strategically, to produce business returns.
Reliable, trustworthy, communicative and honest.
If those words resonate with you, we would love to chat.
Please email us at hello@haarper.co
فرکانس به روز رسانی:
every 16 days
میانگین طول صدا:
22 minutes
انگلیسی
ایالات متحده آمریکا
54 قسمت
از سال 18 اوت 2017
episodic
آخرین اپیزود 🔗
Targeting helps to -
Allocate resources (both financial, staff and assets)
Align the product marketing team with a succinct message
Leads to identifying our product positioning built off of perceptions and associations of consumers
Define objectives
Dan's article on Targeting: htt…
جستجوی اپیزودهای گذشته
اپیزودهای قبلی haarper را جستجو کن.
اپیزود قبلی 🔗
As a marketer, there’s no reason not to do research. It not only makes your job easier, but you can report to and brief those higher up with confidence. What you’re saying is backed up by accurate primary and secondary data.
Don’t know where to start with the research process? Give the podcast a l…
We're back with another remote podcast and answering some of our listeners questions. In this episode, we look at how COVID-19 is changing the marketing and advertising landscape, if at all. What is effective content during this time? Is it moral to advertise during a pandemic? Is going digital now…
The world has had some week.
We wanted to keep it as 'normal' as possible, whatever that means.
We touched on what we think some companies can do right now. We also threw some jokes in and some lighthearted fun at the end.
Some tech issues we need to iron out, all remote. We'll have it sorted.
To a…
Every Tuesday afternoon we put one of currently 35 products or services into a random generator. One of us writes the brief - then each of us has a 30-60 min brain storm to identify problem, audience, insights for brand, community, culture or social. What is our action and what does success look li…
Every Tuesday afternoon we put one of currently 35 products or services into a random generator. One of us writes the brief - then each of us has a 30-60 min brain storm to identify problem, audience, insights for brand, community, culture or social. What is our action and what does success look li…
We’re doing things a bit different in 2020.
Instead of just talking about news and views in the marketing and advertising space, we thought we’d challenge ourselves a bit more.
So, in 2020, we’ll be giving you a, sort of, insight into a round table chat about a product or service, that we’ve made…
We’re doing things a bit different in 2020.
Instead of just talking about news and views in the marketing and advertising space, we thought we’d challenge ourselves a bit more.
So, in 2020, we’ll be giving you a, sort of, insight into a round table chat about a product or service, that we’ve …
We’re doing things a bit different in 2020.
Instead of just talking about news and views in the marketing and advertising space, we thought we’d challenge ourselves a bit more.
So, in 2020, we’ll be giving you a, sort of, insight into a round table chat about a product or service, that we’ve made …
Welcome to the haarper. podcast.
We’re doing things a bit different in 2020.
Instead of just talking about news and views in the marketing and advertising space, we thought we’d challenge ourselves a bit more.
So, in 2020, we’ll be giving you a, sort of, insight into a round table chat about a …
سلب مسئولیت: پادکست و آثار هنری تعبیه شده در این صفحه متعلق به haarper است که متعلق به صاحب آن است و به Listen Notes، Inc وابسته یا تایید نشده است.
موتور جستجوی پادکست
می توانید از وب سایت ما برای جستجوی پادکست های3,822,718و قسمت های195,615,763بر اساس افراد، مکان ها یا موضوعات استفاده کنید.
سرمایه‌گذاری روی دانش بیشترین بازده را دارد؛ پس پادکست گوش می‌دهم.
‐ Benjamin "Llamacorn" Franklin
جستجوی اپیزودهای گذشته
اپیزودهای قبلی haarper را جستجو کن.
مدعی این پادکست شوید
Why to claim podcasts?
If you are a podcaster, the best way to manage your podcasts on Listen Notes is by claiming your Listen Notes
podcast pages.
It is a great, free way to engage the podcast community and increase the visibility of your podcasts.
After claiming your Listen Notes podcast pages, you will be able to:
✓
Manually refresh the RSS feed to sync up
✓
Get a verified badge (
✓
) alongside with your podcast name on Listen Notes
✓
Post آگهی‌های طبقه‌بندی‌شده for sponsorship,
guests, co-hosts,
cross-promotion...
✓
Respond to listener comments on Listen Notes
✓
Use speech-to-text techniques to transcribe your show and
edit transcripts
✓
Improve the presence of your podcasts, e.g., self-service
مصاحبه با پادکستر...
✓
If you share your Listen Notes page and at-mention @ListenNotes
on X (formerly Twitter),
حساب رسمی X ما (که قبلاً Twitter بود) will retweet to promote
your show to our followers.
Coming soon:
◯ Self-service promotion on Listen Notes
◯ Track your podcast stats on Listen
Notes, e.g., listens, page
views...
◯ Manage episodes
ویرایش
از کمک شما برای بروز نگهداشتن پایگاهدادههای پادکست سپاسگزاریم
